art-copywriter-collectiveCopywriting Competition: Define an Art Director
Art Directors. Love them or hate them? Are they the people who bring an ad together or just a fancy title for a glorified graphic designer? However you think of them, concisely defining what they do to someone outside advertising is difficult. That’s your challenge: Define an Art Director!
Table of Contents
Copywriting competition is now closed and the winner is… Christy!
In six words or less, how would you define an Art Director?
Don’t hold back. Say what you really think. Or try the opposite tact and kiss up to your “favourite” Art Director. They might be good at a layout, but we know you’re great at finding the right words.
The prize
The best description will be awarded a copy of this advertising bible.
How to enter
Type your entry in the comments box below. We accept up to 5 entries per person.
Deadline
We’ll be accepting entries until 12th April, so let Art Directors know how you really feel!
To comment, please click HERE
masters in cloaking blankness in brilliance
Artdirector
“Don’t make art, but make with hearth”
Hearthdirector > Artdirector
“Feel the concept and be a hearthdirector”
Artdirector loves the design by hearth!
Make slight changes to take ownership
Makes slight changes to take ownership
Proponents of form over content
Ars gratia commercium
Oddly dressed copy killers
Partners in persuasion
The pretty-uppers
Art director
Unleashed ideas from the stoned thinking
Art director
Design the outlook of interesting mystery
Art director
They believe in unorthodox way of creativity
heart director
Explore the Diamond from disorganised coal.
Nobody makes words look more beautiful
Someone who specialized in disappointing a copywriter
The a**hole in the corner office.
Art Director-
A Graphic Designer on Acid
Art Directors bring color to copy
Magic fingers.
The words, Michael. The art, Tito.
Let there be light
From vision to visual…boom
Always sees the big picture
An Art Director is:
“Too many words” set on repeat.
An Art Director is:
A speed-reading-blindfold widow-maker.
An Art Director is:
Intensively defensive of what Photoshop *isn’t*.
An Art Director is:
A self-defined, self-defeating necessity.
An Art Director is:
“I don’t care, it looks good”.
Chbv
Colour, form and restlessness incarnate
gives voice to words
brings alive the communication
Art Dictator
Art Director – found and framed his phone doodle
They sprinkle fairydust on my words
Other Side of the word.
Bring it on – make it happen
Feel the inspiration NOW!
Step out of the box
What headline?
I have to place copy in there
Pictures are worth a thousand words
Someone I let share my awards
One half of 100% my idea
A copywriter’s partner in advertising crime
The art decorators to copywriter plumbing
Without them, we’ve only paper ideas
Find a trustworthy one, and bingo!
1. Art Directors: Looks Appeal, Strategy Wins
2. Art Directors Are Smart Selectors
3. Art Directors Hire, Fire — and Win!
4. Art Directors Rock Your Bottom-Line!
5. Your Bottom-Line Needs? Art Director!
Bonus: Art Directors Must Be Visually Appealing
Or, hey, if the 6 words don’t need to include the title… then these are my entries:
1. Looks Appeal, Words Matter, Strategy Wins
2. Art Directors: Smart Selectors = Money Collectors
3. Art Directors: Choose Visually Appealing Heart-Wrenching Winners
4. Art Directors Are Spectacular Heart Directors
5. Great @ Finding Diamonds In Dirt
Bonus: Great @ Dusting Off Dirty Diamonds
If I’ve disqualified myself due to giving too many options, well, forgive me. Earlier I had a run in with someone yelling, “Where’s the Beef?”
Right brain creative without the logic
They turn my words into ideas
One half of a great idea
Masters of concept, vision and visualization!
Sees in technicolour. Speaks in tongues.
Pictures and stuff.
How many art directors does it take to change a lightbulb?
Art director: “Does it have to be a lightbulb?”
Lorem ipsum dolor sit amet.
Moderatot, please remove picture from my previous post, I thought the image would be avatar, not something to be posted. Thanks and sorry!
“Fashion ads only need a price”
“?”
He who puts image on copy
Lord of grids and other things
Art Director.
My favourite Rorschach
Art Director.
Pimp my words
The good ones are graphic terrorists.