Freelancers: How to be productive and happy with a bit of self-improvement

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Freelancing can be different. You can become the hero of a famous photo of a young man working on a beach lounger surrounded by the tropics. Or you can turn into a walking zombie who is ready to kill because of fatigue and irritation. Both the…

Should beginner freelancers work for free?

‘Should I work for free?’ It’s a question that plagues many beginner freelancers just starting out in their career. And it’s a good question. In a world that pushes the inexperienced towards internships and working for ‘exposure’,…

Copywriting and Covid-19: How to keep your mojo working

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Being home is great. You don’t have to pay someone to prepare your food or cut your hair, it’s where your bed lives and, unless your flatshare is especially grim, you can use the bathroom in complete comfort. Who would ever leave? Assuming…

5 lessons I’ve learnt from 5 years of running a content marketing agency

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It seems like just yesterday that I set up Isoline Communications, a tech B2B content marketing agency. It’s been a wild, fun ride over these five years, with lessons aplenty along the way. If you’re a freelancer reading this, I hope that…
Black and White

How a small Covid-19 free country deals with economic stress

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Covid-19 hit the entire world like a tidal wave, and small businesses, in particular, were in danger of drowning in the flood. There has been a lot of focus on the world's largest economies, but how are businesses in small economies faring? Belize…

Copywriters: Are you charging what you’re worth?

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What's the first question every new freelance copywriter asks? Invariably: How much should I charge? The answer is equally predictable: roughly what everyone else is charging. So they consult that well-known pricing expert, Mr Google, to…

Crisis, communication and COVID-19

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It’s currently a tough time for brands, this won’t come as a surprise seeing as it's a difficult period for most. In light of this, let’s spare a moment for the many celebrities currently imprisoned in their gilded cages, mansions and…

Four Ways to Better Care for Your Clients

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Copywriters and freelancers should always be improving the way they take care of their clients. This includes caring for existing, loyal clients, and caring for those new clients you choose to work with. Each is unique, and each requires substantial…

Diversify your income in Covid-19 with transcreation

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The COVID-19 pandemic is forcing many people around the world to work from home and we're facing a recession because of it. Many are finding ways to adjust under quarantine through productivity tips, especially since the lack of social interaction…

Do you need new clients if you have a demanding workload?

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I’m currently working on four different projects. Yes, don't be alarmed. I still eat, shower, read a book before going to sleep, and spend weekends on a road trip or outdoors. Did I also mention that I run a full household with my twin toddlers,…
Geninna Ariton

Perks of being a stay-at-home mom/freelancer

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Geninna Ariton gives us a little insight into her day as a stay-at-home mom come freelance writer. 8:14 A kick on my arm, followed by faint cooing and then boisterous laughter. Hair pulling starts immediately. I know this won't stop until…

How to look after mental health and well-being

Being a freelancer is one of the best career options out there: You’re your own boss, you don’t have to commute, and there’s always an opportunity to earn more. However, it also has its own set of disadvantages. According to Epson research,…