5 Podcasts every freelancer needs to listen to

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It’s a well-known fact that freelancers are some of the busiest people on the planet. Running your own business, balancing client needs and producing great creative work can be exhausting. Podcasts are a great way to multitask so that whether…

Challenges of being a freelancer amidst the pandemic

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2020 is a year filled with all kinds of challenges. Hurricanes aside, COVID-19 has proven to be one challenging pandemic, not only for full-time employees but also for our workers. As was the case with the rest of the world, many gig workers…

Coronavirus: How to work from home, the right way

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Until we have a drastic change in our regular lives, we never really understand the value of ‘mundane’ existence. Well, the coronavirus pandemic is a massive stir, and everything we know about the world and our lives is changing by the…

The most simple, yet effective advice on working from home

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You finally start your dream career, and the best part is that you are one of the lucky few who get to work from home. You wake up early, start your day energized, and get work done.After a while, your pets become your coworkers, and you…

Freelancers: How to be productive and happy with a bit of self-improvement

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Freelancing can be different. You can become the hero of a famous photo of a young man working on a beach lounger surrounded by the tropics. Or you can turn into a walking zombie who is ready to kill because of fatigue and irritation. Both the…

Should beginner freelancers work for free?

‘Should I work for free?’ It’s a question that plagues many beginner freelancers just starting out in their career. And it’s a good question. In a world that pushes the inexperienced towards internships and working for ‘exposure’,…

Copywriting and Covid-19: How to keep your mojo working

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Being home is great. You don’t have to pay someone to prepare your food or cut your hair, it’s where your bed lives and, unless your flatshare is especially grim, you can use the bathroom in complete comfort. Who would ever leave? Assuming…

5 lessons I’ve learnt from 5 years of running a content marketing agency

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It seems like just yesterday that I set up Isoline Communications, a tech B2B content marketing agency. It’s been a wild, fun ride over these five years, with lessons aplenty along the way. If you’re a freelancer reading this, I hope that…
Black and White

How a small Covid-19 free country deals with economic stress

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Covid-19 hit the entire world like a tidal wave, and small businesses, in particular, were in danger of drowning in the flood. There has been a lot of focus on the world's largest economies, but how are businesses in small economies faring?Belize…

Copywriters: Are you charging what you’re worth?

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What's the first question every new freelance copywriter asks? Invariably: How much should I charge? The answer is equally predictable: roughly what everyone else is charging.So they consult that well-known pricing expert, Mr Google, to…

Crisis, communication and COVID-19

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It’s currently a tough time for brands, this won’t come as a surprise seeing as it's a difficult period for most. In light of this, let’s spare a moment for the many celebrities currently imprisoned in their gilded cages, mansions and…

Four Ways to Better Care for Your Clients

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Copywriters and freelancers should always be improving the way they take care of their clients. This includes caring for existing, loyal clients, and caring for those new clients you choose to work with. Each is unique, and each requires substantial…