Hello, and welcome to

How to be a copywriter.

Copywriter Collective is an international collective of freelance copywriters. We're passionate about writing and communication and this magazine is one way that we can give back to the copywriting community with a collection of articles that cover every aspect of copywriting and freelancing for a living. There's something for copywriters of all shapes and sizes. Newby or old hand, in this business there’s always something new to learn. That’s what keeps us going. Enjoy.

The “R” Effect

The “R” Effect

  When naming a company or brand, people like to be clever. In many ways… this can be fun and cool for the public. However, we all know that if…

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Bad Date Syndrome

Bad Date Syndrome

When I do branding seminars I have one slide that leaves the room silent. It’s a picture of an over-bearing man with a bored looking woman. A title over the…

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