How to be a copywriter

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How to Boost Your Audience for Early-Career Writers

There’s nothing more frustrating than writing excellent articles on a regular basis. Only for them to languish on your blog with only a handful of views. This is the situation that early-career writers find themselves in, with lots to say…

How Exercise Can Cure Your Writer’s Block

Copywriting Skills

Writer's block is one thing every writer experiences at some point in time. You just stare into space and your computer screen is blank because the ideas are not forming in your brain. This can be frustrating, and paralyzing even, especially…

AI Writers Are Here: What Happens Next?

Copywriting Skills

Jasper AI has recently raised $125 million and is valued at $1.5 Billion. It is one of the fastest-growing companies in the US. Why should you care? If you are a content creator/copywriter, you should care. Your world is changing rapidly. AI…

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Copywriting Vs. Content Writing: Why You Need to Know the Difference

Copywriting Skills

Copywriting Vs. Content Writing. Lots of people get into marketing because they have a creative streak. For many, that streak falls into the category of writing. And what’s better than getting paid to do what you love? But there’s a bit…

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SEO Copywriting Guide: Effective Strategies to Enhance Your Content

Copywriting Skills

Copywriting for SEO (search engine optimisation) is the method of creating search engine-friendly content that caters to users and answers their questions. When done correctly, SEO copywriting can elevate your ranking, keep users happy, and…

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Why Versatility is a Copywriter’s Greatest Strength

Copywriting Skills

Setting up your business sales page can be challenging and almost impossible, especially if you are not very good with words. This is why hiring a skilled copywriter to sell your products and services with well-crafted words is essential to…

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What New Brands Really Stand Out for Their Great Copy?

Copywriting Skills

There are currently more than 500,000 new brands in 2,000 different categories worldwide, all fighting for their audiences' attention daily. In this endless sea of competitors, being unique and memorable is key to building brand awareness.…

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How Important is Cybersecurity for Freelance Writers?

Copywriting Skills

As a freelancer, you have a lot on your plate each day. You’ve got to keep up with deadlines, check in with clients, and market yourself as your own personal brand. It’s likely the last thing on your mind is cybersecurity.After all,…

Should You Turn Your Freelance Gig Into an LLC?

Copywriting Skills

Freelance writing can be a lucrative side gig. It’s also a great way to gain experience, perfect your craft, and build connections with clients while doing what you love. However, if you’re looking to turn your freelance gig into a full-time…