How to be a copywriter

The #1 mistake almost all brands make with their content

Branding, Content & Strategy, Copywriting Skills

But before that, let me tell you a quick story. Imagine meeting an attractive person online. You asked her out for a date. She said yes. You're incredibly excited. Made reservations in the fanciest restaurant within your means, cleanly…

Creative tactics to get more followers on Instagram

Copywriting Skills, Social Media

Instagram is a prominent social media platform that has seen a profound expansion, particularly since the beginning of the COVID pandemic. It has served as a media to connect people through pictures, videos, stories, and much more. Brands have…

5 Essential SEO tips and tricks you need to try

Copywriting Skills, SEO

To stand out from your competition and attract new customers, it is vital that your website shows up in the google search rankings. Basic SEO can help search engines find your site. To help improve your rankings here are five essential SEO tips…

Are you a parent working from home? How do you manage your life-work balance?

Copywriting Skills, Work Habits

Balancing family with work is a lot trickier than some might think. Work and family, both are important factors that sometimes can take a lot of toll on a freelancer. But not only freelancers do work from home, but it can also be a full-time…

How to start your own copywriting company

Copywriting Skills, Work Habits

Are you a skilled copywriter with a passion for the written word? Do you also just so happen to have an entrepreneurial streak coursing through your veins? If so, it sounds like you’re destined to start your own copywriting company. Make…

Email copywriting tips to create content people want to read

Content & Strategy, Copywriting Skills

Let’s make one thing clear right away: email copywriting could be a bit hard. The fact that makes it hard is the abundant competition. With an average person receiving over a hundred emails every day, engaging them can be a challenge. But…

How I got my first PAID copywriting gig… In less than 7 days

Copywriting Skills

Starting out in any new field of work inspires FEAR in almost anyone. First of all, you are changing from what you know to something wholly new. In most cases anyway. I was pretty concerned I wouldn’t be able to hack it… but I wanted…

5 Ways to build your digital presence during COVID-19

Copywriting Skills, Marketing & PR

Social media and internet use was already prevalent before coronavirus. The global coronavirus lockdown only increased the time people spend on their computers and smartphones. Mobile app downloads and usage has skyrocketed throughout 2020 as…

5 Podcasts every freelancer needs to listen to

Copywriting Skills, Freelancing

It’s a well-known fact that freelancers are some of the busiest people on the planet. Running your own business, balancing client needs and producing great creative work can be exhausting. Podcasts are a great way to multitask so that whether…