I have more than 8 years experience in full service advertising agencies like TBWA, Leo Burnett and JWT. I worked in a team as a concept provider, but I was also responsible for all texts used in every single medium. I made pure offline work like print ads, tv and radio commercials. But also pure online campaigns like dedicated web platforms. And yes, even a blend of both. By using online in the offline world in innovative ways like the Samsung Tweet for Heat campaign. But what I really love to do is thinking of and writing 1-to-1 communication campaigns. B2C or B2B. To tell a story in a relevant and surprising way to get a maximum of response.
Articles, Brochures, Corporate identity, Direct mail, Editorials, Internal communications, Magazines, Manuals, Newsletters, Naming, Point of sale, Presentations, Press releases, Print ads, Radio scripts, TV commercials, Slogans, Voiceover, Websites
Agencies as a freelancer
Leo Burnett, Wondergarden, CAT Agency, Cools Concept, Reclamepartner
Agencies as an employee
TBWA, JWT, Leo Burnett
2016 Gouden Veer for Best Sales Letter, Silver, 2015 London International Advertising Awards, Design in Experiental Marketing, Finalist, 2015 AMMA Awards, Best Creative Media Use, Silver, 2012 Best of Mobility Awards, Finalist, 2012 Pub Cover Award, Winner Public Prize