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Develop interactive content to capture attention, Personalise your advertisementsAdvertising-trends-copywritercollective

5 Advertising trends that rule the market in 2020

Just a few years ago, artificial intelligence and interactive data were impressive technologies that only a few businesses dared to delve into. Today, these innovative trends are foundational components of any effective advertising strategy.…
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5 Ways marketing teams can use high-quality writing

In this day and age, people of all shapes, sizes, nationalities, and ages go online for their daily information fix. In a world where digital marketing reigns supreme, there is only one way for entrepreneurs and marketers to hook audiences and…
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Perks of being a stay-at-home mom/freelancer

Geninna Ariton gives us a little insight into her day as a stay-at-home mom come, freelance writer. 8:14 A kick on my arm, followed by faint cooing and then boisterous laughter. Hair pulling starts immediately. I know this won't stop until…
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Virtual Coworking: could it make you a more productive freelancer?

It’s probably happened to you before: you fire up your laptop full of the best intentions, ready to finish that big draft on your to-do list. You are a pillar of focus and productivity. Then, before you know it, hours have passed. You’ve…
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How can digital marketing work for your business?

With advancements in modern technologies, small and medium-sized businesses are doing everything in their power to keep up. Brick-and-mortar businesses are either upgrading to an online model or are incorporating digital marketing strategies…
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5 writing tools to help create better web content

If you want to produce good website content, then you are surely in the right place. Because today we are giving you a list of top writing tools that will help you in creating simple yet professional content writing. As most copywriters know,…
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How to look after mental health and well-being

Being a freelancer is one of the best career options out there: You’re your own boss, you don’t have to commute, and there’s always an opportunity to earn more. However, it also has its own set of disadvantages. According to Epson's research,…
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Capture the interest of a client with storytelling

Freelancers are always in search of a lead, attempting to attract attention from a potential client, trying to stand out from the crowd. There are many ways in which you can do this - hard sales, presenting an impressive portfolio of work, presenting…
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Turn that frown upside down: how to make unhappy fans happy customers

Alex Bateman has a successful business. His business took off after a few years of struggle. His peers and contemporaries often asked him, what’s the secret of his success, he told them, “Customer is king”. What really worked for Alex…

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