Creative Insights

Creative thinking from the world’s leading copywriters

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5 Digital marketing trends for freelancers

One of the most diverse industries today is none other than digital marketing. It is exciting to watch digital marketing trends because this world experiences fast-paced changes. There has been a dramatic increase in digital marketing jobs for…
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Everything you need to know about creating viral content

Ted is one of those guys who believe in going to bed early and that’s the reason why he wakes up to some interesting messages from his friends every morning. However, last Sunday morning was a bit unusual as he received the same meme from…
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Building social media traffic is a tricky but manageable task

Most people find it very tricky to build traffic to their site. They frantically look for different processes and experiment with many but seldom reach the desired result. This is because they are not able to decode the risk involved in this,…
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Set yourself for success with these skills as a freelancer in 2020

By the year 2022, the ratio of freelancers available for hire will increase by more than 50% in the United States. Presently, there are about half of the millenary involved in freelance marketing both for the full time or as a side hustle. However,…
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5 simple ways a UX audit can help a freelancer’s website

As a freelancer, conducting a UX audit may be essential for improving your website. But what is a UX audit and how will you benefit from this? We gained some insider information from a professional UX designer who has kindly shared 5 pointers…
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Freelancing vs Agency Life: which one should you choose?

When I first delved into the professional world, most of my time went into deciding whether to opt for a fixed agency or choose to freelance. If you have just graduated from your University or planning to start working soon, then you too will…
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The 7 deadly sins of a freelancer

Freelancing is a convenient career option for people who hate a 9-to-5 job. A freelancer is their own boss and can work from the comfort of their home or any other place-of-preference. Many freelancers earn a higher income than people who are…
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5 THINGS LAWYERS CAN LEARN FROM COPYWRITERS

Lawyers are professional writers. In fact, the average solicitor probably produces more words each day than any journalist, copywriter or novelist. But, while other professional writers are drilled in techniques to communicate their ideas simply…
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AGONY ANT: LEGAL COVERAGE FOR FREELANCE COPYWRITERS

Q: “What legal forms (e.g. retainers, contracts) do freelance copywriters need?” – Brittany, USA I think it’s fair to say that many of us don’t bother too much with freelance contracts because they’re just so pleased to get…

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