Creative Insights

Creative thinking from the world’s leading copywriters

end-coming-for-seo-writers-copywriter-collective

JUDGEMENT DAY – IS THE END COMING FOR SEO COPYWRITERS?

Terminators 1 and 2 were two of my favourite films growing up. They did a good job of playing on those deep fears many of us have of autonomous beings. Terminators lacked any kind of emotion and arrived from the future to destroy us all…
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Copywriter of the week : Cecilia

Mind the gap Time is a funny concept. Ten years can seem like an eternity one day, to have you scratching your head in sheer bewilderment asking yourself “What just happened?” the next. More often than not, I look back at London in the…
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Copywriter of the week : Miriam

In one sense I arrived late to the party, in another I was there long before everyone else. Either way, I was copywriting for over 25 years before I actually realised it was a profession. Today, I’m a senior copywriter living close to Amsterdam…
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Copywriter of the week : Wim

Languages have played a crucial role in my professional life, from the very start. After my secondary school, back in the eighties, I started as a teacher. Dutch and English. I loved teaching but was more interested in sales and marketing.…
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Copywriter of the week : Kristi

  I’ve lived in the US, specifically Iowa, my entire life. I grew up in a fairly rural area but always knew I wouldn’t stay there. When I was getting ready to graduate high school, I found out about the profession of copywriter and…
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Copywriter of the week : Lucy

I guess you could call me a nomad. Okay, I’ll be honest. It’s a classic case of itchy feet. I’m not hip enough to be called a ‘digital nomad’ though. I’ll leave that to the cool kids. I’ve lived all over – Ibiza, Majorca,…
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Copywriter of the week : Novi

Hi, I'm Novi. I found the communication industry as my creative roots since 2004, while currently, I'm in love with my playground in transcreations , startups content creation and localisation. Currently, I'm working with some Transcreation…
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Copywriter of the week : Justin

“He has a certain gnarled charm”, said a passer-by. “Oh, no wait”, she said as she put her glasses back on, “No… nevermind”. Did you know that freelancers are often in their dressing gowns, sometimes even when they’re doing…
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Copywriter of the week : Derek

  For someone who grew up introverted, it has been surprisingly easy to find icebreakers lately. People inevitably ask me, “How did a Canadian end up in Finland?”or, “How did an ex-banker end up as a copywriter?” or, “Why would…

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Kurt

American copywriter

Lives in Stockholm, Sweden
An awarded creative lead and strategic storyteller with a solid academic background in marketing communications. Ex McCann, BBDO, JWT and Publicis.... Read more
AutomotiveElectronicsFood and DrinkTechnology
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Arlene

Philippines copywriter

Lives in Manila, Philippines
Hi, I’m Arlene, I help women in business and eCommerce business owners power up their brands and get known online with effective, strategic and... Read more
BeautyFood and DrinkServices
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Valentina

Italian copywriter

Lives in Haarlem, Netherlands
As a copywriter, advertising is my prefered job sector. I have written payoffs, copy, body-copy and guerrilla marketing claims for an advertising... Read more
FinancialTransportWriter
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Dave

English Copywriter

Lives in London, UK, and Brussels, Belgium
Dave is an energetic, meticulous and passionate conceptual Senior Copywriter who can write with sniper-like accuracy across a wide range of industry... Read more
AutomotiveFinancialPharmaceuticalTechnology
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