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How to be a copywriter

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10 Most common SEO mistakes

SEO, for a large part, is the backbone of content marketing. In fact, it is now more prominent than ever. Many of you know this already and would plan accordingly. You optimize your content to get ahead in the SERPS and get the desired traffic.…
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Copywriter of the week : Trish

Presenting our copywriter of the week, Trish. How does a Canadian bookworm find herself in Scotland, only to end up as a copywriter in Berlin? “Sometimes on the way to one dream, you get lost and find a better one.” I’m not sure…
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Are you a parent working from home? How do you manage your work-life balance?

2020 brought an unpleasant surprise for all of us: Covid-19. Because of this pandemic, everyone and everything had to make reforms to protect ourselves and our families. One significant change that this Covid-era brought was 'Work-from-home.' There…
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Copywriter of the Week : Mohamed

Our Copywriter of the week is Mohamed... Starting Off At first glance, my career seems like it may be full of contradictions; I do, however, assure you that it’s not. Although I have always been passionate about the Arabic language, I studied…
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How Instagram scores over other social media platforms to pull up revenue

Is Instagram the go-getter among the other social media platforms? Truly speaking, it is one of the preferred social media platforms for businesses to reach the target masses. Before going into this, it is essential to explore why social media…
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Copywriter of the Week : Gemma

“Wild goose, some leaves…” If I ever remember what’s in that ‘poem’ I wrote at age 6, I could sell myself a lot better than now. I learnt to read and write early. My grandfather taught me with his own method, from spring festival…
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How to show you’re productive when working remotely

It may be difficult for a freelancer or any other remote worker to show their work ethics and qualities to clients and supervisors considering the distance barrier. Several employers are sceptical about having their employees work from home…
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Copywriter of the Week : Ed

Introducing our copywriter of the week, Ed. How the heck did I end up here? I’ve found myself down coal mines, up in helicopters, behind the wheel of a Rolls-Royce and doing wheelies in a Massey Ferguson tractor complete with full plough…
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10 Fatal SEO mistakes you need to avoid

SEO is extremely important for every business in the world today. If done correctly, it helps to build your brand and rank your website higher on Google. While a lot of people think SEO is for setting up a website, this is not true. SEO is an…

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