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As a freelancer, conducting a UX audit may be essential for improving your website. But what is a UX audit and how will you benefit from this? We gained some insider information from a professional UX designer who has kindly shared 5 pointers about a basic UX audit that may help you with improving your […]
When I first delved into the professional world, most of my time went into deciding whether to opt for a fixed agency or choose to freelance. If you have just graduated from your University or planning to start working soon, then you too will have this same dilemma at some point in time. According to […]
Freelancing is a convenient career option for people who hate a 9-to-5 job. A freelancer is their own boss and can work from the comfort of their home or any other place-of-preference. Many freelancers earn a higher income than people who are employed full-time as they deal with the clients directly and have lower overhead […]
Top Industry: Automotive
Languages: English, Dutch
Location: Amsterdam, NL
Lawyers are professional writers. In fact, the average solicitor probably produces more words each day than any journalist, copywriter or novelist. But, while other professional writers are drilled in techniques to communicate their ideas simply and effectively, lawyers aren’t. (At least not always). Instead, they can end up alienating clients by sounding like, well, lawyers. […]
Q: “What legal forms (e.g. retainers, contracts) do freelance copywriters need?” – Brittany, USA I think it’s fair to say that many of us don’t bother too much with freelance contracts because they’re just so pleased to get the work and don’t want to complicate things. But, as a freelancer, you are a small business and […]
One of the great things about being a copywriter is learning from your clients. The following was shared with me by Cindy Barnes at Futurecurve. It explains the process buyers go through when they’re deciding what to buy and – crucially from a copywriting perspective – what influences them at each stage. This information can help […]
Content writing/copywriting and SEO are like peanut butter and jam. They are great taken separately but together they make a perfect symbiosis that helps your website’s visibility on search engines and achieve success. Copywriting gives your brand an image just as much as the design does. Your content creates and builds up the context in […]
Terminators 1 and 2 were two of my favourite films growing up. They did a good job of playing on those deep fears many of us have of autonomous beings. Terminators lacked any kind of emotion and arrived from the future to destroy us all with technology we invented. This got me thinking is this […]
Writer’s block is unavoidable but you’re not alone. Every writer is faced with writer’s block at one point or another. Follow these tips for overcoming writer’s block. Lyrics for instrumental songs Listen to a piece of instrumental or classical music for a while, then when you feel the relaxation flowing into your body you can […]
Mind the gap Time is a funny concept. Ten years can seem like an eternity one day, to have you scratching your head in sheer bewilderment asking yourself “What just happened?” the next. More often than not, I look back at London in the latter way. Like it all happened in the blink of an […]