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How to be a copywriter

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100 Words That Instantly Add Sizzle to Your Sales Copy

Let’s play a word association game. What would you say if I asked you to describe a salesman in one word? If you’re like most people the words sleazy, slimeball, moneymaker, or pushy come to mind. Salesmen don’t have a great reputation.…
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Thinking of Using Freelance Copywriters? Here are Some Useful Management Tips

Content is incredibly important for any business, whether this is web copy that tells customers who you are and what you do or blog content that enables you to show your expertise and drum up interest. Even the content you produce for social…
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App-roved Tools: Boost Your Writing Efficiency and Client Relations

In today's digital age, the relationship between writers and their clients is increasingly mediated by technology. Apps have revolutionized how writers interact with their clients, streamlining communication, project management, and collaboration.…
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Top 5 Characteristics of Great Headlines

Table of content 1. Simple to understand. 2. The right length. 3. Emotionally compelling 4. Targeted. 5. Vetted. Three seconds. That’s about how much time you have to grab your reader’s attention. Fail at this and you lost your first…
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Strategic Content Writing: Five Ways to Differentiate Your Business Online

In the modern era, the first stop for any potential purchaser looking for a product or service will be to search online. Strategic content writing has become an indispensable tool in this marketplace. Businesses are looking to stand out from…
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How proper IT support can transform your copywriting business

Imagine this: you're in the flow, crafting a killer headline that'll make your client do a double-take. Suddenly, your computer grinds to a halt. Frustration sets in – there goes another chunk of valuable writing time down the drain. This…
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The ten worst slogans ever?

We first brought you the ten best, now here are what could be the ten worst slogans ever. What do you think? "You can never be too thin" (Pretzels) Reading this slogan, your initial thinking would be that this Pretzels campaign was what you…
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How I’m Getting a 29% Response Rate from Cold Emailing

Startup sales can be incredibly daunting, not to mention time consuming. It can take ages to perfect the process, especially you're like me and have no previous sales training. The following process is far from perfect. I’m not a natural…
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The Role of Artificial Intelligence in Enhancing Creative Writing

Artificial Intelligence has brought a digital revolution and a renaissance into creative writing. Over time, AI technologies are harnessed to further strengthen the writer's creative processes through increasing numbers of productivity and creativity…

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