Creative Insights

Creative thinking from the world’s leading copywriters

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Copywriter of the Week : Chelsea

Advertising is no longer reserved for moments of entertainment. Savvy brands understand that advertising is an accumulation of all the little impressions made on a user.   That’s because we slowly form opinions about brands long…
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Eric J Dalius throws light on how to make money through blogging

One of the great trials every firm is facing is to find an audience for their product. Many business firms have started creating online content to establish a large customer base. Contrary to this, online bloggers can also start making money…
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Deploy WordPress for rapid business growth

Many freelancers, start-ups and businesses are not aware of how amazing WordPress is for their business' growth. It is a free platform and outstanding for ease of use, performance, and flexibility. Moreover, WordPress has an extensive global…
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Home Office Solutions for Working From Home in 2021

More people are working from home than ever, and those remote workers are investing in a better workspace. Working at the kitchen table is not as conducive to productivity as you might think, so having a dedicated office space is always a good…
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Copywriter of the Week : Simon

Introducing our copywriter of the week, Simon Asked to write this piece presented me with a bit of a dilemma. There are several things I like about being a writer. The fact I'm creating something, the problem solving that comes with it but…
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10 Most common SEO mistakes

SEO, for a large part, is the backbone of content marketing. In fact, it is now more prominent than ever. Many of you know this already and would plan accordingly. You optimize your content to get ahead in the SERPS and get the desired traffic.…
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Copywriter of the week : Trish

Presenting our copywriter of the week, Trish. How does a Canadian bookworm find herself in Scotland, only to end up as a copywriter in Berlin? “Sometimes on the way to one dream, you get lost and find a better one.” I’m not sure…
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Are you a parent working from home? How do you manage your work-life balance?

2020 brought an unpleasant surprise for all of us: Covid-19. Because of this pandemic, everyone and everything had to make reforms to protect ourselves and our families. One significant change that this Covid-era brought was 'Work-from-home.' There…
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Copywriter of the Week : Mohamed

Our Copywriter of the week is Mohamed... Starting Off At first glance, my career seems like it may be full of contradictions; I do, however, assure you that it’s not. Although I have always been passionate about the Arabic language, I studied…

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