How to be a copywriter

video-revolution-content-marketing-copywriter-collective

How Videos are the Next Revolution in Content Marketing

What makes video marketing such a popular choice? Why is video so essential in content marketing?With the changing trends and preferences of the audience, it is mandatory that businesses keep on evolving and adapting. This is also the reason…

find-writing-inspiration-copywriter-collective

9 Ways to Find Writing Inspiration When you Feel Blocked

Copywriting Skills

Writing is more than just writing; it is an art, a skill that requires not only knowledge but also inspiration. However, sometimes a writer, whether a blog writer, a scriptwriter, a copywriter, or any other writer, feels blocked and unable to…

software-tools-better-writer-copywriter-collective

Software and Tools to Help you Become a Better Copywriter

Copywriting Skills

In recent years, the demand for skilled copywriters has skyrocketed. Particularly with the widespread adoption of the internet by firms to help promote themselves, break into new markets and engage more positively with clients. These days, most…

stop-writing-robot-copywriter-collective

How to Stop Writing Like a Robot

Copywriting Skills

If everybody looked the same, we'd get tired of looking at each other. So said Groove Armada in their 1999 banger of the same name. Now, if you’ll bear with me, that line of the song is relevant to this article for two reasons. Firstly, because…

successful-career-freelancer-copywriter-collective

Carving Out a Successful Career as a Freelance Copywriter

Copywriting Skills

Achieving a successful career in copywriting does not have to be as difficult as you think. You don’t need to waste your money on courses; you need to apply the skills and knowledge you already have. Getting started and taking that first step…

Writer’s block: copywriters behind bars

Copywriting Skills

There are plenty of journalists who’ve done jail time for something admirable, like risking their lives to get the story in a hostile locale. These jailbird copywriters aren’t those guys. Gary Halbert Lovingly referred to as the Prince…

skills-to-brush-up-on-freelancer-copywriter-collective

Skills you Need to Brush up on as a Freelancer in 2022

Copywriting Skills Hiring a copywriter

Freelance writing is among the most rewarding job paths you can embark upon at the moment. Not to mention that in a digital landscape where content is increasingly important, there is significant demand for those who can consistently produce…

measure-roi-guest-content-copywriter-collective

Measuring ROI for guest content

Content & Strategy Copywriting Skills

In recent years, there has been a breakthrough in the field of marketing ROI. Whereas in the past, marketers could only demurely cast their eyes down and mumble something about brand awareness and customer loyalty when asked where the budget…

Pay your Copywriters appropriately

Copywriting Skills

THIS IS A PUBLIC SERVICE ANNOUNCEMENT: PAY YOUR COPYWRITERS APPROPRIATELYI can’t believe I’m here writing this after 10 years of copywriting but here we go… I was prompted to write this article after a short stint working in a Digital…