I’m Martin, I specialise in arts, culture and travel writing. I’ve been writing for more than 10 years across such brands as Sotheby’s, VisitBritain, British Airways, EasyJet, and Emirates Airlines. I’m an expert at making words matter and creating copy and content that boosts sales, increases click through rates, improves conversion, and builds audiences. Most recently, my work for Sotheby’s has involved writing and editing articles, interviews with artists, collectors and influences, as well as concepting, short copy, brand pages, and tone of voice for auction campaigns, with products ranging from works by Picasso and Hockney to watches by Rolex and Patek Philippe.
Industries & Clients
Entertainment
Notion Magazine, The Thousands, Kultureflash
Fashion
Fiasco Magazine
Financial
Vault
Government
VisitBritain
Leisure
VisitBritain, Daily Mail, Daily Express, British Airways
Luxury goods
Sotheby’s, Fiasco Magazine
Medical/Wellness
Anthrobotanica
Recruitment
Searchlight