Hello, I’m Joanna, an English copywriter

I live in London, UK.

With six years of experience as a freelance B2B copywriter, I have developed a strong portfolio of content and copy solutions for various technology and SaaS businesses. I’ve worked with companies such as AECOM, dentsu Media, Deliveroo, Adobe, Oracle, Red Hat, Slack, NordVPN, Swatch, PUMA, and more.

A highly strategic thinker, I work well on projects with lots of moving parts. I have collaborated extensively with agencies on multiple campaigns at once, worked directly with businesses collaborating with in-house teams, and been contracted in-house myself.

I have experience overseeing other copywriters, plus experience working on technical projects such as user guides, UX copywriting, global internal communications projects, and strategy implementation. I possess a varied portfolio; from SEO-optimized articles to web copy, case studies, white papers, eBooks, thought leadership content, LinkedIn ads, tone of voice guidelines, and more.