copywriter-collective

How to be a copywriter

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Discover the right keyword phrases: think like a reporter!

Do you have an awkward feeling that your website’s keyword phrases could be better? Can your target audience easily find your website? Looking for some handy tips? Well, I am certainly game for any new SEO (Search Engine Optimization)…
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How to move your business forward in 30 Minutes a day

At the beginning of my copywriting career, I realized if I didn’t do something every day, I would never succeed. Because I had a full-time job, it was too easy to come home and crash on the couch if I didn’t have a solid day-by-day plan. Freelance…
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4 Tips to create content and marketing wins

In addition to writing and editing for clients, I’m often hired to advise them about Internet marketing and public relations. So I thought I’d make you my pretend client for a moment and share a few related tips structured around some recent…
content-king-copywriter-collective

Is content king?

Everyone says, “Content is king,” but what does that really mean? There are two different views … 1. Quantity People who believe in this strategy say that the more content you write, the more website visitors you’ll get because…
hummingbird-affects-seo-writing-copywriter-collective

How Hummingbird affects SEO writing

SEO copywriting continues to evolve. SEO copywriters have already had to adjust to Google’s Penguin and Panda updates. How will the most recent search algorithm update, Hummingbird, impact SEO copy? Why the Hummingbird update? Google…
copyright-mistakes-copywriter-collective

4 common copyright mistakes that could cost your business

Years ago, while editing an article written by a doctor, I discovered that much of it had been copied from another site. Dismayed, I contacted the doctor’s publicist, who was serving as liaison, expecting an apology and a commitment to making…
freelancing-truths-copywriter-collective

6 Freelancing Truths I Didn’t Believe (But Now I Do)

When I first discovered freelance writing, I had my moments of, “This is too good to be true!” I didn’t doubt you could work from home, on your own terms, and make six-figures a year. But, I did doubt it was as amazing as everyone made…
direct-response-life-copywriter-collective

The direct response copywriter’s life

You read a lot of sales pieces about how great it is to be a direct response copywriter. Those sales pieces generally talk about being your own boss, working on your own terms and making a great income. Yes, that is part of it. But the life…
real-life-thief-kids-writing-story-copywriter-collective

For Kids: Writing stories – are you a real-life thief?

How to become a real-life thief: MY GUEST BLOG FOR READING FOR AUSTRALIA - THE NATIONAL KIDS' LIT QUIZ WEBSITE Question: Your teacher announces ‘Homework tonight is a 600-word story entitled/The First Day of School/A Sinister Stranger/ Looking…

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