Creative Insights

Creative thinking from the world’s leading copywriters

writing-web-basics-content-copywriter-collective

Writing Content for the Web – Basics

When I’ve coached customers on building their own content for websites or blogs, there is a very straight forward approach I take. It works with beginner writers who are just trying for the first time, or experienced product experts who are…
write-copywriting-process-copywriter-collective

How I Write: My Copywriting Process

Whether I’m writing a campaign for Art.com’s homepage or brainstorming a creative name for one of my partner’s sushi dinner parties, I always take the same steps. Let’s take this email copy (below) for example. The Goals Write…
writers-imprisoned-copywriter-collective

5 Writers Who Have Been Imprisoned

There is no great genius without a mixture of madness. ~Aristotle Some of the best writers – literary geniuses, even – have more than their fair share of mischief and periods of madness. While some were able to get off with nary a scratch…
step-process-creating-synergy-copywriter-collective

The 5-Step Process of Creating Synergy Between Content Marketing and Social Media Marketing

You have the content. You have the social media profiles set up. But somehow, nothing seems to work. You run in a circle of publishing and posting without avail. Your social media marketing isn’t driving you business, and neither is your content.…
advertising-learned-guinness-beer-copywriter-collective

Advertising Taught by Guinness

Advertising taught by Guinness: If you’ve ever spent time in Dublin, chances are you’ve been to the Guinness Storehouse. According to the fast-talking cab driver who whisked us from one side of the city to the other, the Guinness Storehouse…
seo-dead-copywriter-collective

Is SEO Dead?

Yesterday, while scrolling through my Facebook newsfeed I saw this headline: “The Top 4 Reasons SEO Is Dead” It’s not the first time a major marketing strategy has been deemed “dead.” Some people have touted that email marketing…
stop-stealing-other-peoples-words-copywriter-collective

3 Reasons to Stop Stealing Other People’s Words

The other day I was on the phone with an entrepreneur who KNEW HER STUFF! She is an expert at working with her hands and heavy machinery to create all sorts of interesting products. The extent of my handiwork? Typing 100 words per minute…
polish-writing-copywriter-collective

7 Ways to Polish Your Writing and Get Your Message through as Fast as Lightning to Men and Women from every Walk of Life

  How to Become a Lean Mean Editing Machine Reading is a conversation between two people. In a face to face conversation one can ask and answer questions to clarify and complete the meaning and move on. When it comes to reading this isn’t…
manual

25 tips for writing the user experience

So what the heck is user experience and why does it matter how you write it? While in the online world, user experience is often considered the same as usability, information architecture (IA), and user interface (UI) design, those areas are…

See our freelance copywriters

Kevin

American Copywriter

Lives in New York, USA
Highly conceptual & strategic CD/Copywriter with decades of experience telling brand stories, delivering surprise & delight and winning... Read more
Food and DrinkHealthcareTechnology
SEE PROFILE

Kuba

Polish copywriter

Lives in Warsaw, Poland
My name is Kuba and I’m a copywriter and creative – this is pretty much how I start most of my meetings and pitches, and this is what actually... Read more
ConstructionEntertainmentEvent organisationFinancial
SEE PROFILE

Miriam

English copywriter

Lives in Haarlem, Netherlands
If your assignment needs an intelligent balance of creativity, solution-based thinking and experience, then look no further! For the past 25... Read more
FashionHome and Garden
SEE PROFILE

Olly

English copywriter

Lives in London, United Kingdom
A busy freelancer with years of experience. I’m highly motivated with a non-traditional background that marries hands-on production skills with a... Read more
Food and DrinkMedia
SEE PROFILE

BRIEF US ON THE WORK THAT MATTERS

Access a curated roster of senior copywriters, creative directors and brand writers — personally vetted, proven at the highest level and matched to your brief.

Brief us

WHERE ARE WE?

Korte Lijnbaanssteeg 1 / 4179
1012 SL Amsterdam, The Netherlands

33024 US HWY 19 North Palm Harbor
FL 34684, USA

Follow Us

Call us

Europe: +31 6 34 59 20 24
North America: +1 646 360 1686

© 2026 Copyright - Copywriter Collective by ebavs.net