News

Read about the posts about the category News of How to be a copywriter by Copywriter Collective.

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Copywriter of the week : Aditya

Writing about yourself can be tricky at the best of times. First-person feels too self-centered, littered carelessly with the letter 'I'. The second person feels anxious and filled with self-doubt. As if you're talking to yourself in a mirror…
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Copywriter of the week : John

Hi, how are you? I’m John–a writer born in Australia raised on a steady diet of noughties pop and internet culture, specialised in digital, social experiential storytelling, and ready to knock your next brief out of the park.  I’ve…
convincing-speech-call-copywriting-copywriter-collectiveConvincingSpeech-copywritercollective

Giving a convincing speech? Call a copywriter!

When you think of a copywriter, you may think of advertising campaigns, website copy and general content. But if you're planning to give a speech, talk or presentation soon, a copywriter can help make it a success. Whether live or online, a…
copywriting-competition-bizarre-copywriter-collectiveTheBizarre-copywritercollective

Copywriting Competition: the bizarre sales pitch

Want to take part in out copywriting competition? Ever seen a random object in your home and wondered to yourself why you would ever own it? Maybe it was a gift from your great aunt. Or an impulse buy? Maybe now is a good time to sell…
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Copywriter of the week : Andrew

Hello, I’m Andrew Jolliffe and I’m honoured. The copywriter of the week is an accolade. Thanks so much. I’m lucky, too, to be writing this in Paris, city of light and love. After 15 years at Ogilvy, BBH, and my own place in London,…
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Copywriting Competition: presidential re-election campaign slogan for Donald Trump 2020

Want to take part in our copywriting competition? For his 2020 re-election campaign, Donald Trump will run with the slogan, ‘Keep America Great’ and ‘Promises Made, Promises Kept’. But can the copywriters of the world come up with…
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Copywriter of the week : Catherine

Every single one of us has had setbacks. We’ve had financial problems, health issues, loss, embarrassment, failures, and frustrations. The question isn’t really how many setbacks we’ve had, or who’s had the worst – the question is:…
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What does a website copywriter add to your website?

We all know that a copywriter writes texts for websites. But did you know that a good and experienced website copywriter does much more than that? They will write your web texts in at least 10 different ways. We are here to tell you why freelance…
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No two SEO copywriters are the same

As with all professions, SEO copywriters come in all shapes and sizes - there are the experienced, the average and the beginners. But because SEO is a somewhat unclear field that is subject to a lot of change, it is difficult to find your way…
fiction-writing-copywriting-copywriter-collectivefiction-writing-copywritercollective

Found a copywriter? How do you make sure they write what you want with your briefing?

So, you've decided to have your business' texts written by a professional and you have found a copywriter via your network, Google or an agency. The next question immediately arises: how do you make a good briefing for a copywriter? There are…
dutch-copywriting-next-project-copywriter-collectiveDutch-copywriter-copywritercollective

The perfect Dutch freelance copywriter for your next project

Are you looking for a Dutch freelance copywriter to sharpen up your web content? You may be looking for a freelance SEO copywriter who will raise your Google rankings. Or do you need some good copy for an online B-2-B campaign? We have answered…
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Find the best content writing service for brands

Is it time to hire a content copywriter for your business? No matter how you look at it, when it comes to content and reaching your target audience, you need an entire team that is on top of things. You can’t just expect one person to handle…