
How SEO and content marketing go hand-in-hand
Content & StrategyIn the ever-changing world of marketing, digitalization seems to be the only way forward. Business owners everywhere are realizing the importance of adopting an effective SEO and content marketing strategy that’ll take their products or services…
MistakestoavoidinSEO-copywritercollective14 Mistakes to avoid in SEO copywriting
Copywriting Skills SEONowadays, some techniques in SEO copywriting are not only obsolete, but they can also get you in trouble. With Google frequently changing its search algorithm, it’s hard to tell what techniques are good, and which are bad. And as more and…

Copywriters: Are you charging what you’re worth?
Copywriting Skills Freelancing Hiring a copywriterWhat's the first question every new freelance copywriter asks? Invariably: How much should I charge? The answer is equally predictable: roughly what everyone else is charging. So they consult that well-known pricing expert, Mr Google, to…
Fiction-copywritercollective5 Fiction-writing tips to apply to copywriting
Copywriting SkillsMany copywriters reading this probably began their career because they love creative writing, no matter what form it takes. I know this was what led me to pursue my current position as a content marketing copywriter with Reedsy. Which I actually…
copywritingtips-copywritercollective 5 copywriting tips to put a little pep in your step
Copywriting Skills Work HabitsSo you’ve watched a couple of seasons of Mad Men and you’ve been won over by the casual misogyny and liberal approach to liquid lunches. Becoming a copywriter seems pretty simple, right? With enough whiskey and self-loathing anyone can become…
Multilinual-transcreation-copywritercollectiveDiversify your income in Covid-19 with transcreation
Copywriting Skills FreelancingThe COVID-19 pandemic is forcing many people around the world to work from home and we're facing a recession because of it. Many are finding ways to adjust under quarantine through productivity tips, especially since the lack of social interaction…

Psychological copywriting hacks
Copywriting SkillsCopywriting can feel like one of those elusive skills that only the chosen few can hack. However, anyone can hack copywriting if they put their minds to it. This is not a skill reserved for a few; you too can truly possess it and be great at…

5 content marketing strategies to know in 2020
Content & Strategy Social MediaContent marketing is evolving every year with technological advancement. Regardless of whether you're simply beginning with content marketing or you've been using a similar marketing plan for some time. It is very important to keep up to date…

5 Ways web copy has changed in 2020
Copywriting Skills2020 has brought with it a slew of changes, especially when it comes to writing web copy. Here are 5 of the more popular ones. The modern web copy in 2020 has undergone a flurry of changes. Not keeping up with these developments is a sure-fire…

Copywriters: should you be offering free samples?
Copywriting SkillsI love shopping at Costco. Apart from the huge savings and the oversized, well, everything, I also love the free samples. Vegan gelato, glazed salmon, huge gloops of yoghurt. Mmm. Thing is, you’re so damn hungry while trotting around the…

10 most common types of plagiarism – an infographic
Copywriting SkillsWhether you're just starting out on your writing career or you're a seasoned professional, having a clear understanding of plagiarism will keep you out of hot water. MyAssignmenthelp.com has shared an infographic of common types of plagiarism…
Advertising-trends-copywritercollective5 Advertising trends that rule the market in 2020
Copywriting Skills Marketing & PRJust a few years ago, artificial intelligence and interactive data were impressive technologies that only a few businesses dared to delve into. Today, these innovative trends are foundational components of any effective advertising strategy.…
