Tag Archive for: Advertising

ad-passion-copywriter-collective

Ad passion

Do you know that feeling, when you bite into your favourite dessert… it's delicious, exciting, sweet, rewarding, it makes you feel better and you just want more of it?Well, that's how I feel when I think, talk or write about advertising...Who…
copywriting-dos-copywriter-collective

Copywriting do’s and don’ts (Pt I – the do’s)

Sometimes the things you see in print just make you cringe! How did the copywriter get away with that? What were they thinking.So here's part one of 'Copywriting do's and don'ts'. Let's start with some things you've just got to do. 1.…
writing-press-ads-copywriter-collective

Writing ads

The great thing about being creative is that you can break the rules if you like. Do your own thing. The only trouble is, before you break the rules you have to learn what they are. For the newbie copywriter, here are a few basics about writing…
dutch-copywriter-collective

After 10 years in Holland, we’re finally the Dutch Copywriter Collective

That's right, after 10 years operating in the Netherlands we finally have a new Dutch language website. We began life in Amsterdam representing English copywriters in the Netherlands, then across Europe. And not soon after we added Dutch copywriters…
internet-marketing-fallacy-copywriter-collective

Internet marketing is a fallacy

Does internet marketing work for freelance creatives? The internet as a tool for new business is a fallacy. It's still in its infancy so it's making all the claims that advertising did when it started. That it can turn you into a success overnight.…