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950

Copywriter of the week : Nigel

I basically moved to Berlin straight after finishing my degree in the UK. I’d spent my year abroad in Munich and it was during that time that I discovered Berlin. And kept asking myself why I hadn’t applied to go there from the start! Of course, the main reasons for relocating to the German capital […]

951

Copywriter of the week : James

For simplicity say I’m based in Cincinnati, Ohio, a middle-sized city in a middle-sized state in the American Midwest. But Loveland, a small river town outside Cincinnati’s beltway, is where I’m writing from. The Miami River is a hundred yards from my door; my window looks out on pines. It wasn’t always so. For ten […]

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Copywriter of the week : Dmytro

Hi! My name is Dmytro and I’m … a copywriter. I know, it may sound like in a scene of anonymous alcoholics meeting in a B-rated movie, and partly you’re right. We’re all addicted here. Ad-addicted, I mean. But our drug or alcohol or whatever is a process of creation. When you make something from […]

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Copywriter of the week : Oliver

As a child I always was praised by my creativity in many school subjects, particularly when it was about drawing and writing, for the latter is that I studied journalism: My passion for writing and letting my imagination fly comes from a very early age. I have always been a very active person, eager to […]

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Balancing the heavy with the easy

One of the main reasons creative work is challenging – apart from lousy briefs – is because it’s cerebral. It gets especially challenging when you work on your own (like the folk here) and also live by yourself (as I do). How then do you unwind? For me, the answer lies in doing the exact […]

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Copywriter of the week : Alberto Triana

Give us a history of the companies you’ve worked for in the past Let me put them in order: Ogilvy & Mather, DDB Colombia, Mullenlowe SSP3, Mullenlowe Dubai and TBWA\RAAD (Dubai). All of them gave me good friends, great learnings, hunger and ambition, and tremendous experiences. I guess I’ve been lucky enough to work in […]

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Copywriter of the week : Tom Morris

LIFE OF A CARDIFF COPYWRITER I didn’t choose the Diff life, Cardiff chose me. Why am I here? I’m always here. For better or worse, I live here and I’ll probably die here. Cardiff’s got a number of different images. But in recent times the creative classes have been on the up. I’m proud and […]

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Where is Content Marketing Headed in the Age of Omnichannel?

Customers today can interact with your business through more platforms than ever before. Needless to say, that should be enough of a reason for you to invest in a more holistic content marketing strategy. One that’s able to excel in a digitally transforming world. Since its inception, the internet has made businesses more accessible to […]

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5 Ways to Suck at Being a Freelancer

The joys of being a freelancer are, in no particular order: the freedom of being your own boss; choosing the jobs you want; constant variety; soaring like an eagle through the clouds of life. But, it’s really, really possible to be bad at freelancing. Here are some ways to suck at freelancing (without solutions for the […]

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How to be a copywriter in Barcelona

A few tips and tricks for a freelance copywriter in Barcelona. Barcelona is a fantastic city to live in: there’s the sun, the beach, great restaurants, culture, fiesta… the list goes on. Working as a freelancer in Barcelona on top of that only adds to the experience of living there. 5 years as a freelancer […]