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There is no doubt that social media platforms have changed the way companies do business. It is easier than ever to attract new clients and reach a wider audience. Your business can take off in a matter of days because of your presence on social media platforms. If a trend goes viral, your company could […]
The global publishing industry is growing. IBIS World reports that the global book publishing industry was worth $119 billion in 2019, but that the number of businesses had declined, to 16,395. It’s an interesting set of figures. Clearly, those companies that get it right have plenty to gain, with fewer competitors and more potential revenue. […]
The COVID-19 pandemic is forcing many people around the world to work from home and we’re facing a recession because of it. Many are finding ways to adjust under quarantine through productivity tips, especially since the lack of social interaction is making work from home much harder. But even for those fortunate enough to work […]
Myths are woven into our DNA. We have heard about the Loch Ness Monster, the Yeti, dragons and other man-made creations and legends that live more within the imagination than reality. But without those tales, the tapestry of our lives would be a little less. Who wants to take away the fairies, superheroes, and Santa […]
There is no great genius without a mixture of madness. ~Aristotle Some of the best writers – literary geniuses, even – have more than their fair share of mischief and periods of madness. While some were able to get off with nary a scratch (figuratively and literally speaking) – thanks to either their criminal lawyer […]
COLLECTIVE NEWSLETTER: July/August review – – – – – – – – – – – – – – – – – – – – – – – – – – – New member of staff: Gerardo Perfors The Collective on tour: Berlin Insert in creative magazine Now over 200 members – – – – – […]
CARLOS DE JAVIER, Spanish Art Director As Stefan Sagemaister says “Style is fart”. I think the same. For me art direction and design is not understandable without a great concept behind. Every concept has an ideal form to be explained. That’s why I always try to work from a big concept. This is my way […]