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How to be a copywriter

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6 Tips to Get the Best Out of Freelancers For Your Business

GettRunning a business can often involve juggling a lot of moving parts. This requires a wide variety of skills for smooth management. It’s not always possible or practical to employ someone in these roles. Hiring a freelancer may fill the…
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Cybersecurity For Freelancers: 8 Ways To Protect Your Digital Workspace

Freelancing offers freedom and flexibility, but it also comes with the responsibility of protecting your digital assets. After all, a security breach can be devastating; it can disrupt your workflow and put critical client information, project…
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Why I Needed to Create Boundaries in My New Copywriter Life

When I finally made the move to full-time freelance blogger and copywriter from my life in the corporate world, it was both existing and overwhelming. I needed to create boundaries. As I had been writing as a side hustle for several years, building…
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How to Strengthen Your Copywriting Skills

Mastering copywriting isn't an easy task. Becoming an expert requires a lot of practice and hands-on experience. It's a skill that cannot be learned overnight or isn’t a god-gifted talent like many others. Working on your writing skills is…
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How this “Accident” became one of the most famous logos in the world

Business owners commonly spend an inordinate amount of time trying to fine-tune their logos and branding. So it may come as a surprise to learn how the simple design that is now worth over $26 billion came into being. Here's the story of…
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AI in E-commerce Content Strategy

The e-commerce business is greatly relying on the content strategy to reap digital success. As the years go by, with the rise in the number of online marketplaces, there is indeed no better time than now to develop content that influences, is…
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Harness the Power of ‘No’: The Unconventional Copywriting Hook to Captivate and Convert Your Audience

The Unconventional Copywriting Hook to Captivate and Convert Your Audience Do you want your copy to sound like every other Tom, Dick, and Harry calling themselves a copywriter on Upwork? Definitely not. Gathering mini-yeses throughout…
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Strategies for Sustainable Revenue Growth in Copywriting

So, you’ve developed your writing skills, never missed a deadline and your clients think you’re cool to work with? Great, but you may be wondering what to do next in order to get better rates and go skiing in Aspen. We won’t talk about…
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How to Become a Personal Finance Copywriter

Personal finance is a specialised subject and therefore a choice topic for copywriting. While many people around the world manage their own finances, few people feel they do an excellent job. Readers from all socioeconomic classes can benefit…

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