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How to be a copywriter

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10 Useful Tips to Get Your Freelance Business Off the Ground in 2022

If you are looking for work, or want to start your own business, freelancing is a good option. Freelance work can be done from anywhere in the world and on any schedule that suits you. You can work on a sun lounger, enjoy the pool, and get paid.…
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4 Online Tools to Help you Break Bad Writing Habits

Look, copywriting isn’t easy. And no matter how good a writer you are, you should always be looking for ways to improve. But sometimes it can be difficult to pinpoint exactly where and how you need to improve. Think of it like a golf swing.…
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5 Easy Ways You Can Start Writing More Accessible Web Copy

A lot of people assume copywriting is easy. It isn’t. As you and I are keenly aware, there’s an art to writing web copy that resonates, conveys personality, and is also optimised for SEO. And it gets even harder when you add writing for…
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How to Find New Copywriting Leads in 2022

Finding clients is the perpetual challenge for freelancers. As trends change, so do clients — and there are always new kids on the block (like AI writers) to keep copywriters on their toes. While machine learning is nowhere near good enough…
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How to Create a Productive Writing Environment at Home

Are you struggling to create a productive writing environment at home for your writing? Well, you are not alone. Most copywriters who work from home struggle with this as well. What makes it so difficult is the fact that work and life happen…
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How to Create Reader Personas That Actually Work as a Copywriter

In marketing, we often hear people talk about user personas. Sometimes also called ideal client avatars, these handy little tools give us a quick summary of what our core users might want at any given moment. Building an app and not sure…
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5 Writing Hacks on How to Keep Your Writing Rhythm on Track

Ask any writer like you and he or she will tell you how valuable it is to be in the zone for writing where words seem to magically flow. It is always an exciting moment when the writing rhythm stays on track. However, there are other moments…
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Freelance Writing Tips: How to Make Your Personal Brand More Accessible

The life of a freelance writer can be exceptionally tough. Especially when the hunt for new clients seems to yield little hope. Even when you do find an avenue to explore, managing new writing gigs (or streamlining your existing routine) isn’t…
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10 STEPS TO WRITING A MARKETABLE STORY

Before you say anything, I don’t personally believe there is a definitive list of 10 simple tricks to make you write the next best-selling book or blockbuster hit. So much goes into every book and screenplay that each finished story is…

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