Copywriting Skills

Read about the posts about the category Copywriting Skills of How to be a copywriter by Copywriter Collective

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A Guide to Becoming a Professional Content Writer

With the rise of content marketing as an approach to online marketing and digital advertising, there has been a rise in demand for content writers who can create online articles aimed at a specific audience. To further define the value of these…
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Perfecting Your Craft as a Freelance Writer

Freelance writing has seen a huge uptick in popularity over the last few years. In 2017, there were over 57 million freelance writers in the U.S., and that number has grown thanks to advancements in technology and the rise of the gig economy. …
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Why do copywriters need to read between the lines to be successful?

Successful copywriting is all about connecting with an audience. It's about convincing them to do something that we want them to. Sounds blunt I know, but let’s not beat around the bush, it’s the truth. It’s a bit like witchcraft without…
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How to Boost Your Skill Set to Win High-Value Clients

Freelancers are always looking for high-value clients who can provide them with better-paid and more interesting work. This search is something that’s entirely in your control, with nothing preventing you from reaching your goals.  Yet many…
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Copywriting Inspiration: 7 Places You Never Thought to Look

When you see some copywriting pieces, you wonder if the copywriter is human. If they are, where do they get their inspiration from? What inspires them to write? It would surprise you that many writers get their inspiration from already existing…
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4 Common Pitfalls of Freelance Work

Starting your own business online can be a great way to make money from home, but maybe you are looking for something a little more flexible. If so, a freelancing career could be the perfect solution for you.Congratulations! Going it alone…
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How a Standing Desk can Improve your Work Day

Creative slumps and creatives slump. It’s hard to conjure up the next big idea with a bad back. Hunching over a desk all day is physically straining and professionally draining. As deadlines pile up and your shoulders tighten day by day, creative…
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How Freelancers Can Create More Accessible Content

As a freelancer, it is just as important for you as it is for bigger brands to ensure the content you create is accessible to all. After all, if you want to succeed as a freelancer, you also need to make a name for yourself by establishing your…
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How to Start a Career as a Freelance Writer

Figuring out how to start a career as a freelance writer can be quite daunting at first. Anybody with interest and dedication can become a freelance writer. However, this career is especially ideal if you are self-motivated and want to get more…
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How to Start and Run a Blog from Your Smartphone

Smartphones have become an integral part of our lives. We use them for staying connected with the rest of the world through social media, calls, and texts. They are also helpful for online shopping and capturing moments through photos and videos…
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Lead Generation Through Copywriting

Marketing is at the heart of lead generation for your business. However, no two strategies are the same or have the same goals. The debate of inbound vs. outbound marketing is a long one, but based on the priorities of the business, one is often…
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5 Tips to Streamline your Copywriting Process

One of the biggest obstacles to a new copywriting project isn’t the writing itself, but the process. Everybody works in different ways, and when you’re working with a new client you need a clear, quick and simple way to get from point A…