Copywriting Skills

Read about the posts about the category Copywriting Skills of How to be a copywriter by Copywriter Collective

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5 Steps to Start Freelance Copywriting as a Side Hustle

When I started out as a freelance copywriter, I had absolutely no idea what I was doing. I didn’t know how to find work. I didn’t know how much to charge people. I didn’t even know how to create an invoice. But I ended up freelancing for…
How to Build a Successful Freelance Business

How to Build a Successful Freelance Business

Building a business when you are a freelancer takes time, and it is not often something that happens overnight; however, with the right attitude and the right approach, you can build a sustainable and versatile business. This can be a business…
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7 Powerful SEO Link Building Strategies for 2022

Backlinks are a crucial element of any SEO plan. That said, they are not something you can set and forget about once they are live. Backlinks might vanish, become poisoned, or just become less relevant over time. To maintain a high search ranking,…
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How Videos are the Next Revolution in Content Marketing

What makes video marketing such a popular choice? Why is video so essential in content marketing?With the changing trends and preferences of the audience, it is mandatory that businesses keep on evolving and adapting. This is also the reason…
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9 Ways to Find Writing Inspiration When you Feel Blocked

Writing is more than just writing; it is an art, a skill that requires not only knowledge but also inspiration. However, sometimes a writer, whether a blog writer, a scriptwriter, a copywriter, or any other writer, feels blocked and unable to…
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Software and Tools to Help you Become a Better Copywriter

In recent years, the demand for skilled copywriters has skyrocketed. Particularly with the widespread adoption of the internet by firms to help promote themselves, break into new markets and engage more positively with clients. These days, most…
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How to Stop Writing Like a Robot

If everybody looked the same, we'd get tired of looking at each other. So said Groove Armada in their 1999 banger of the same name. Now, if you’ll bear with me, that line of the song is relevant to this article for two reasons. Firstly, because…
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Carving Out a Successful Career as a Freelance Copywriter

Achieving a successful career in copywriting does not have to be as difficult as you think. You don’t need to waste your money on courses; you need to apply the skills and knowledge you already have. Getting started and taking that first step…
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Skills you Need to Brush up on as a Freelancer in 2022

Freelance writing is among the most rewarding job paths you can embark upon at the moment. Not to mention that in a digital landscape where content is increasingly important, there is significant demand for those who can consistently produce…
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Measuring ROI for guest content

In recent years, there has been a breakthrough in the field of marketing ROI. Whereas in the past, marketers could only demurely cast their eyes down and mumble something about brand awareness and customer loyalty when asked where the budget…
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Pay your Copywriters appropriately

THIS IS A PUBLIC SERVICE ANNOUNCEMENT: PAY YOUR COPYWRITERS APPROPRIATELYI can’t believe I’m here writing this after 10 years of copywriting but here we go… I was prompted to write this article after a short stint working in a Digital…
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On-Page SEO: 7 Effective Ways to Improve Your Ranking

93% of online experiences begin with a search engine. More than 3.5 billion Google searches occur in a day. The majority of these searchers only click the top results, with 75% of them not going beyond page one of the search results. This tells…