copywriter-collective

How to be a copywriter

wordpress-website-seo-copywriter-collective

WordPress for websites: WordPress will give your SEO a boost

Wordpress websites are taking over. Good news for most freelancers, except web designers of course. Now anyone can design and edit their own website without paying thousands to the designer for the initial website, and then extra every time…
future-freelancing-creatives-freelancers-copywriter-collective

The future of freelancing: Will all creatives be freelancers soon?

'Freelancing' is no longer an euphemism for being out of work. In the States, where the economic situation is on the up, freelancers are an important force in the success of agencies pitching for new clients or realizing big projects. So, what…
logo-copywriter-collective

A new website for The Collective!

Welcome to the new Collective website! We're delighted to have a brandspanking, SEO optimised, easier to navigate, sexy website that presents us and our freelancers in a better light. We'd like to thank Raoul and Erik from Dutch Duo for their…
copywriter-collective-olympics

After-work drinks for a copywriter at the Olympics

One of our copywriters, Miriam, enjoying after-work drinks... she's writing for the Olympic organisation, reviewing events. Spot the copywriter at the Olympics
overrated-time-off-copywriter-collective

Time off is overrated

I was born in 1973. Which means I’ve been part of that lucky and unique generation that has lived through the transition from analogue to digital. I remember telephone operators. I remember strips of 4 flashbulbs on 110 film cameras that actually…
hire-freelance-creatives-copywriter-collective

Ad agency vs. freelancers: When to hire freelance creatives direct?

Why hire a whole advertising agency rather than just the key individuals for a project? What extras do you get when you work with an agency? Is it worth the extra cost? Are the cost savings worth the potential problems? How and when should you…
freelancer-rates-copywriter-collective

How much should a freelancer charge?

"What rate should I ask for?" is the most common question we get asked at The Collective by copywriters, art directors or designers. How much to charge for your freelance services is the million dollar question - of course asking for a million…
copywriter-collective-cannes

Copywriter Collective at Cannes

Our souvenir stickers were all over Cannes this year... courtesy of Adformatie and Creatie magazines Collective at Cannes  
dutchy-skiers-mihkel-estonian-copywriting-tallinn-estonia-copywriter-collective

Why are Dutch creatives in demand?

Why should international agencies hire a Dutch creative as opposed to an Englishman, German or French? If it's for an international campaign, what's the benefit? Erik Rolf, freelance 'Nederlands' copywriter, explains why it's always best to…

See our freelance copywriters