Hello, I’m Mike, English copywriter

I’m British and I live in London, UK.

I am an experienced copywriter and Creative Director with over 20 years experience in advertising and branding. I have worked for some of the world’s largest agency networks on brands including Unilever, Vodafone, Sony, BT, O2, Sky, Pfizer, Hilton Hotels, The Ryder Cup, BBC and The British Library. I’ve alsoworked with SME’s, start ups and both political and corporate clients. My work spans broadcast, print and online advertising; online and print content; verbal identity, tone of voice and internal employee engagement. I have been awarded nationally and internationally not just for my creative work but also for its effectiveness. I am client-friendly, a good presenter and is as far from being a prima donna as you could possibly imagine. Notoriously fast, famously friendly and very flexible, I’m as happy writing annual reports and websites as I am crafting poster concepts and straplines. A real-world strategic thinker who loves to write.