4 Common Pitfalls of Freelance Work
Copywriting Skills Hiring a copywriterStarting your own business online can be a great way to make money from home, but maybe you are looking for something a little more flexible. If so, a freelancing career could be the perfect solution for you.Congratulations! Going it alone…
How a Standing Desk can Improve your Work Day
Copywriting SkillsCreative slumps and creatives slump. It’s hard to conjure up the next big idea with a bad back. Hunching over a desk all day is physically straining and professionally draining. As deadlines pile up and your shoulders tighten day by day, creative…
How Freelancers Can Create More Accessible Content
Copywriting SkillsAs a freelancer, it is just as important for you as it is for bigger brands to ensure the content you create is accessible to all. After all, if you want to succeed as a freelancer, you also need to make a name for yourself by establishing your…
How to Start a Career as a Freelance Writer
Copywriting SkillsFiguring out how to start a career as a freelance writer can be quite daunting at first. Anybody with interest and dedication can become a freelance writer. However, this career is especially ideal if you are self-motivated and want to get more…
Freelance Copywriters: 4 Simple Ways to Make Sure You Get Paid
Copywriting SkillsBeing a freelance website copywriter is a great way to make a decent income. A lot of people choose this line of work because it allows them to make their own hours and they get to determine how much money they make each week or even each…
How to Start and Run a Blog from Your Smartphone
Copywriting SkillsSmartphones have become an integral part of our lives. We use them for staying connected with the rest of the world through social media, calls, and texts. They are also helpful for online shopping and capturing moments through photos and videos…
Lead Generation Through Copywriting
Copywriting SkillsMarketing is at the heart of lead generation for your business. However, no two strategies are the same or have the same goals. The debate of inbound vs. outbound marketing is a long one, but based on the priorities of the business, one is often…
5 Tips to Streamline your Copywriting Process
Copywriting SkillsOne of the biggest obstacles to a new copywriting project isn’t the writing itself, but the process. Everybody works in different ways, and when you’re working with a new client you need a clear, quick and simple way to get from point A…
Keep Your Readers Interested with Hooks and Hangers
Content & Strategy Copywriting SkillsMore and more marketers are focusing on unique content to promote their websites. Social Media Examiner’s 2014 Social Media Marketing Industry Report indicates that 58% of marketing professionals and freelance copywriters feel that original…
Writing and Translation: How To Translate Your Copywriting
Copywriting SkillsCopywriting is probably the most important digital marketing tool in web content but not many people know that it is even more effective when combined with web translation. The need to write persuasive texts on the internet is the reason why…
Tips for Adjusting to a Freelancer Role
Copywriting SkillsBeing a freelancer is something that is more relevant than ever. Although freelance roles have existed for very long periods of time, they are most common now. This is no surprise given how many remote working and online opportunities there…
Beauty Copywriting…More Than Just Pretty Words
Advertising Content & StrategyHow many times have you read the words: Gorgeous, Luminous, Effervescent on a beauty product you purchased? These words have become synonymous with beauty related copywriting. When writing for health and beauty, there needs to be more of an…