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7 search results for: shanghai

6

Copywriter of the week : Ingrid De Jong

It was a bitterly cold November day in 2012 when I arrived in Amsterdam with my two Canadian cats Zoe and Ooshi and two suitcases. My favourite cousin Erwin was here to meet me as well as the iconic I Amsterdam sign outside Schiphol airport. Of course I wanted a picture in front of it […]

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Copywriter of the week : Paul Falla

The Naked Copywriter “Today I received one of the most challenging copywriting assignments in my 30-year career. To write 500 words about something I know everything about. Intimately. Every single damned detail. All the “product” benefits. The whole 53 year history of the “brand”. Good times and bad, rich times and poor. Yes, today, 4 […]