Lisa – English copywriter – Stockholm
Top Industry: Gaming
Languages: English, Swedish
Location: Stockholm, Sweden
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Top Industry: Gaming
Languages: English, Swedish
Location: Stockholm, Sweden
In the past few days (…weeks), procrastination has become my overly familiar bedfellow. So-much-so that I had to write an article about it. Growing up, the traditional school curriculum treated procrastination as a sign of weakness. It was considered counterproductive, “you’re not going to get anywhere if you allow procrastination to get the better of […]
Today, video content accounts for more than 82% of online traffic. Therefore, video content is no longer a luxury. After all, “marketing is not anymore about the stuff that you make, rather the stories you tell.” – Seth Godin, author. As for the tools, you can create professional video content using an AI clip generator or […]
Top Industry: Food&Drink
Languages: English
Location: Dublin
You have spent a good amount of resources to produce quality blog posts, email newsletters, and case studies to target potential leads; but the results are disappointing. Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. So what are you doing wrong? […]
Top Industry: Automotive
Languages: English, Danish
Location: Helsingør, DK
B2B copywriting for software and SaaS companies isn’t as simple as writing about puppies or pizza. It’s more like explaining a high-tech gadget to someone who’s never seen one before—but with a twist. Your job is to take complicated tech and turn it into clear, simple words that get businesses to say, “Yes, we need […]
Content marketing is entering a dangerous new phase. It’s heading into a trough. You could call it……the dip of disillusionment. For many the promise hasn’t arrived and the returns haven’t materialized. And the marketing manager is not sure if they should even continue. The idea at first glance looked good. The reality? The execution was poor. […]
So, you’ve decided to run a digital copywriting hub. Congratulations! You now live in the cloud, surrounded by clients who think deadlines are mere suggestions and an ever-growing pile of Google Docs and Slack messages. Managing it all? Well, that’s where the real adventure begins. The Cloud: Your Best Friend and Worst Nightmare Ah, the […]
How copywriters Can Thrive in the Age of AI: Embrace the Future, Don’t Fear It. The rise of AI writing tools like ChatGPT has left many copywriters wondering: Is my job at risk? The truth is, AI isn’t here to replace you—it’s here to help you work smarter, not harder. By adapting to this technological […]