I create integrated communication platforms and write conceptual copy for agencies big and small in any sector both in Belgium and abroad. I also adapt or transcreate advertising copy and content from both French and English into Flemish Dutch. Or rewrite/tweak Dutch copy for the Flemish market. Also, if you want me to translate Latin inscriptions on Roman monuments or order your meal in Qui non si muore mai on the Via Appia Antiqua as your personal tour guide in Italy, I will be happy do that too.
Frederik’s Copywriter Portfolio
Industries & Clients
Automotive
BMW, Peugeot, Citroën, Volkswagen, Toyota, Nissan, Seat, Lancia, Alfa Romeo, Fiat, Jeep, KIA, Renault, Rolls Royce, Maserati
Beauty/Cosmetics/Perfume
L’Oreal, Axe, La Provençale, Rituals
Electronics
Sony, Sony Ericsson, AEG, Samsung, Apple, LG, Huawei, Bosch, HP
Energy/Fuel
EDF, Electrabel, Nuon, Lampiris
Entertainment
AE, Disneyland Paris, Unibet
Fashion
Levi’s, Patek Philippe, Jules & Brice, COS, Nike, Schiesser
Financial
Delta Lloyd, Deutsche Bank, ING, Belfius, Cofidis, Bank Nagelmaeckers, Bank van
de Post, ABN AMRO, BNP
FMCG, non food
Bonus, Vanish, Sun, Pampers, Gillette, Dixan, Persil
Food and Drink
Evian, Bru, Hoegaarden, Leffe, Jupiler, Bush, Campina, Appelsientje, Johnnie Walker, Bacardi, Baileys, Ename, Filliers, Valvert, Côte d’Or, Lu, Balade, Becel, Philadelphia, Robinson, Mentos, Lima, Bongrains, Alpro, Chivas, Danone, Quorn, Café L’Or, M&M’s, Uncle Ben’s, Duyvis, Special T, Galbani, Sacla, Cristal, Desperados, Grimbergen, Hapkin, Mort Subite, Aoste, Coca-Cola, Nespresso, Passendale, Senseo, Zespri, Doritos, Duvel, Aubel
Government
Design Flanders, Stad Kortrijk, Flemish Masters, Nationale Loterij, Brussels Propreté, Flandria, VLAM, Gelijkekansenbeleid Federale Overheid
Healthcare
Synthelabo, Johnson&Johnson, GSK, Novartis, BAYER, Sanofi, Amgen, DSM,
Ipsen, Roche, Synlab
Home and Garden
Ergosleep, Magnitude, KitchenAid, Hortiplan
Industry/Chemical
ExxonMobil, BASF, Shell
IT/Telecoms
Mobistar, Belgacom, Proximus, Telenet, Base, VOO
Luxury goods
Magnitude, Rolls Royce
Media
Gazet van Antwerpen/Città, De Morgen, Belga, Q2
Non-Profit
Amnesty International, UNIA, Kind & Gezin, Stichting Kanker, Damiaanactie,
Openbaar Kunstbezit, VFG, Provincie Vlaams-Brabant, MEST vzw, IRIS ziekenhuizen
Property/Construction
Bostoen, Matexi, Blavier
Recruitment
Tempo Team
Retail
Ikea, Lunch Garden, Quick, Delhaize, Colruyt, Carrefour, Krëfel, Media Markt, Inno,
Ixina, DSM, Kruidvat, Amplifon, Starbucks, Primark, Aveve
Services
De Post, Lotto, Real Dolmen, Touring, Exact, Google, DVV, Federale Verzekeringen,
Vivium, P&V, Mastercard, VISA, Spoticar, Touring, Europcar, Takeaway.com, Avis,
Goed, Wondercar, Worldline
Transport
British Airways, Lufthansa, Air France, NMBS, MIVB, IZY, Thalys, De Lijn
Agencies as an employee
(s. 1991) VVL/BBDO, S&EM/BBDO, EURO RSCG Brussels, Vandekerckhove & Devos
Agencies as a freelancer
Saatchi&Saatchi, Havas, TBWA, Ogilvy, LDV, DDB, Leo Burnett, JWT, VVL/BBDO, Happiness, Act Agency, Choco, Vandekerckhove & Devos, Serviceplan, There, Cypres, Air, BBC, True, Mortierbrigade, Duval Guillaume Corporate, Stratégie, Wunderman Brussels, VO Communication, These Days, Bubka, Publicis, Pubmarket, BBH, W+K, ISP, Freedman
Awards
1995, Garbarski Euro RSCG, Tienen Sugar TV commercial, CCB Silver, Shortlist Cannes & New York Festivals 1998, Euro RSCG Brussels, Lunch Garden billboard campaign, Epica Award 2001, Euro RSCG Brussels, Lunch Garden TV campaign, Effie Silver, FAB Award 2003, Euro RSCG Brussels, Côte d’Or billboard campaign: FAB Award 2006, Vandekerckhove & Devos, Magnitude magazine print, Titan Award 2009, BBC, Tempo Team DM, E3 Best of Europe Gold 2013, There, Levi’s, Cuckoo Award Gold best b2c campaign, BOA silver & bronze
Media types
Brand guidelines, Brochures, Corporate identity, Direct mail, Newsletters, Naming, Point of sale, Presentations, Press releases, Print ads, Radio scripts, TV commercials, Slogans, Voiceover, Websites
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