How to be a copywriter
Why copywriters are expensive
Content & StrategyI'm going to make an educated guess about you.
You pay a hairdresser to cut your hair and hire a mechanic to mend your car. When your boiler breaks down you get a plumber to fix it. For jobs that you can't do yourself, you employ a professional.
Then…
What Should Your Service Fees Be?
Work HabitsDon’t just charge what your competitors charge.
Don’t just charge the lowest price.
Don’t roll the dice and guess.
Instead, do the math.
Here’s how…
1. Determine What You Need and Want To Make
Part of the calculation…
3 tips to Improve Website Content
Content & StrategyWhat’s more likely to grab your attention? A formal business speech, or an animated friend telling you a story?
Well it's the friend, obviously. Because they’ll be talking conversationally and throwing in a question now and then.
Actually,…
90-Year-Old Copywriting Advice That Still Works Like a Charm
Content & StrategyAllow me to introduce you to one of my favorite people. Though long-dead, he’s still a total boss.
Ladies and gentlemen, please meet Claude Hopkins, whom I like to refer to as the Original Gangster of Advertising.
Claude Hopkins is the…
5 Quick Copywriting Rules for Blogs
Content & StrategyAccording to Salary.com, the average copywriter salary is $44,000 a year with the highest paid copywriters bringing in six figures annually. You can imagine, that a lot of training and specific skills go into writing copy that sales and that…
Serious About Brand Sales? Don’t Send a Journalist to Do a Copywriter’s Job
Content & StrategyDo you want to increase sales for your business?
I’m about to take a very strong stand on business writing and specifically, clear up misunderstandings regarding copywriting. I have finally reached my limit on “content marketers” taking…
When I get stuck, here’s how I break through
Content & StrategyThe little group of Jamaican children kept glancing at me.
And pointing.
And giggling.
I was 17 at the time, and visiting Jamaica as part of a church group on a mission trip. We helped to convert an old warehouse into a church/school…
Get an interview for your business content
Content & StrategyInterviews are a fantastic way of gathering raw content for case studies, news stories, testimonials and other business copy.
Interview know-how is an essential tool in a journalist’s kit of tricks. Whether you prefer a good grilling by…
See our freelance copywriters
HIRE A FREELANCE COPYWRITER TODAY
Why? Because we only represent proven copywriters that excel at the difficult arts of copywriting and freelancing.
WHERE ARE WE?
Korte Lijnbaanssteeg 1 / 4179
1012 SL Amsterdam