” I’m brilliant in finding creative copy solutions. Because words don’t mean a thing if they ain’t got my swing”.
Martin
Famous Dutch Copywriter (1966 – …. )
Martin’s Copywriter Portfolio
Industries & Clients
Automotive
Mercedes-Benz, Renault, Mitsubishi, Toyota, Volvo, Fiat, Mercedes Benz Trucks, DAF Trucks
Beauty/Cosmetics/Perfume
Nivea, Oil of Olay
Durable Goods
Gazelle, Nomad, Gorenje Fridges, Velena Curtains, Elan yachts
Electronics
Bosch, Philips, Gorenje
Energy/Fuel
BP, Shell, Petrol
Entertainment
Royal Casinos, Fontastik Dating Line
Event organisation
Renault & Mercedes-Benz (dealers and consumers) Kalidays Copywriters Festival, Gazelle, Vecer newspaper, Milka, Jumping Amsterdam, Jumping Arnhem, Elan yachts
Fashion
De Bijenkorf, Pasmerk
Financial
Reiffeisen Bank, Abanka, ING Bank, Sterpolis, Insurance Company Maribor
FMCG, non food
Lucky Day, Venera sexshops, Verf & Wand, Fixet, Henkel, Staatsloterij, Slovene Lottery, Tipp-ex, Labud cleaning products
Food and Drink
Amstel bier, Bavaria bier, Union bier, Coca-cola, Cockta, Croky Chips, Abee salads, Friesche Vlag, Hero, Koeleman, Leerdammer, Masterfoods (petfood), Milka (Dutch and Slovene market), Metaxa, Nederlands Visbureau, Nuts, Domino’s Piza, McDonalds, Duovit
Government
Drink & Drive
Healthcare
Condomi, Delial, Oil of Olaz, Krka, Viagra
Industry/Chemical
Ikea, Verf & Wand, Co v/d Horst, Hartman tuinmeubelen, Verosol
IT/Telecoms
KPN, Vodafone (Dutch and Slovene market), TeleMedia, Telicacom, T-Mobil, www.najdi.si, Incotel, Telecom Slovenia
Leisure
IBIS Hotels, Jumping Amsterdam, Oad, Slovene Philharmonic, Villa, Bliss, Dance School Kazina, Sunday’s, Kolosej Cinema, Kinoteka Cinema.
Media
Tros, Cebuco, De Gelderlander, Delo newspaper, Vecer newspaper
Non-Profit
Unicef, Jantje Beton, Amnesty International, Umanotera, Transparency International
Recruitment
Politie Haaglanden, Transavia, Versatel, BASF, De Gelderlander, Nooteboom, Verf & Wand, ReActie, Transavia, Abanka, Daf Trucks
Retail
Spar, Abee Salads, Mediamarkt, Verf & Wand, Fixet, Services Sector ANWB, Fontastik Dating Line, KLM/KLM UK Airlines. LinxAir, LunaTBWA, Imelda Ogilvy, Futura DDB, ReActie
Transport
NS cargo, KLM, Transavia, Linxair, ANWB, Niko Transp.
Other
Advertising for agencies: LunaTBWA, Imelda Ogilvy, Futura DDB, ReActie, Agencija 101
Agencies as freelancer
Ogilvy – Ljubljana, Istanbul and Amsterdam, For Sale – Amsterdam, Result DDB – Amsterdam, Futura DDB – Ljubljana, PMSvW / Y&R – Amsterdam, Publicis – Ljubljana, Saatchi & Saatchi – Amsterdam and Ljubljana, Arnold Vuga – Ljubljana, Armada – Ljubljana, Adastra Riga, Latvia, Grey-Ljubljana, Agencija 101
Awards
More than 50 festival nominations with a bunch of bronze, silver and gold trophies. For example, at the New York Festival, Golden Drum, Brumen, PIAF, SOF, ADCN-Cebuco
Media types
All thinkable Off and Online like:
Articles, Brand guidelines, Direct mail, Internal communications, Packaging, Point of sale, Presentations, Press releases, Print ads, Radio scripts, TV commercials, Websites
