My name is Kuba and I’m a copywriter and creative – this is pretty much how I start most of my meetings and pitches, and this is what actually summarizes me as a person. I’m an IT and Econometrics graduate, who decided that computers and spreadsheets are better off left with someone else and I create ads since 2007. During my years in the business I enjoyed working for such large clients as Henkel, Nestle, UEFA, MARS, Orange, Fujitsu or Zubrowka and dozens of smaller ones, including creating two of the most successful Polish Kickstarter campaigns – Zortrax M200 and NeuroOn. What I do? 360º, including creative direction and voice over direction, concepting, short and long copy. What I enjoy the most? Good BTL and ambient advertising and good work in general. My craziest project? A year of lifestyle blogging as four different young female brand heroes.
Kuba’s Copywriter Portfolio
Industries & Clients
Automotive
Continental
Beauty/Cosmetics/Perfume
Nivea, Lirene, Boroplus, Elixine
Durable Goods
Bosh Siemens
Electronics
Sony, Siemens, Zortrax
Energy/Fuel
Lotos Oil
Event organisation
Henessy, City of Wroclaw + UEFA, Tarczynski, Porsche, BMW
Financial
ING, BZ WBK, BGŻ, Pekao SA, Allianz, Vanquis Bank
FMCG, non food
Whiskas, Pedigree, Persil, Clin, Henkel, Vanish, Finish
Food and Drink
Cappy, Coca Cola, Omnomnom, Nestle, Milka, Danone, Valbon, Serenada, Zubrowka, Tarczynski, Burn, Luksusowa, Lubella, Serenada, XL Energy, Arctic, Jupik, Fitella
Government
City of Wroclaw, EXPO2010
Healthcare
GSK, City of Wroclaw
Home and Garden
Duka, ORO, Domino
Industry/Chemical
Fujitsu
IT/Telecoms
Orange, T-Mobile, Zortrax, Mass Creation
Luxury goods
City of Wroclaw, Hennessy
Non-Profit
Akuku, Rak&Roll
Property/Construction
Wellmade, Knauf Insulation, Danfoss, Monier Braas, Kloeber
Recruitment
Work Service, Holbern
Retail
Rossmann, Tesco
Services
Contact Center, SMG, Wolters Kluwer
Transport
Lotos
Other
Inteliclinic NeuroOn, Zortrax
Agencies as a freelancer
OS3 Multimedia, Lemon Sky, EURO RSCG Marketing House, Wizard, Heart&Brain, Blueberry, Dentsu
Agencies as an employee
EURO RSCG 4D, PND Futura, Dynamicom, Adwertajzing, IQ Marketing
Media types
Articles, Brand guidelines, Brochures, Direct mail, Editorials, Internal communications, Magazines, Newsletters, Naming, Packaging, Point of sale, Presentations, Press releases, Print ads, Radio scripts, TV commercials, Slogans, Speeches, Voiceover, Websites
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