Hello, I’m Ina, a Spanish copywriter

I live in Madrid, Spain.

Brands are like people, every one of them has its own personality, way of speaking, tone and ways of connecting with people.

That is my job, to help and create the identity of brands through the medium you need. The important thing is that each piece adds to the storytelling, follows a strategy, has a good idea but above all, relates to people.

I have worked on it for more than 15 years in multinational, traditional, digital and local agencies, for the European, Latin and Hispanic markets in which my work with great people and professionals has been recognized by the main festivals of creativity and efficiency.

Skills

Ina’s Copywriter Portfolio

Industries & Clients

Automotive
Ford, Toyota

Beauty/Cosmetics/Perfume
Unilever, Johnson & Johnson, L’Oréal, Armani, Shiseido, Kiehl’s

Electronics
LG

Energy/Fuel
Iberdrola

Event organisation
Diageo

Financial
Banco Santander, Generalli, Tesoro Público Español

FMCG, non food
Kimberly Clark

Food and Drink
Unilever, Nestlé, Kraft, Cadbury, Diageo, Central Lechera Asturiana

Government
Comunidad de Madrid

Healthcare
Schering Plugh

Home and Garden
P&G, 3m

IT/Telecoms
Movistar

Leisure
Grupo Palladium

Non-Profit
ONCE (Organización Nacional de Ciegos Españoles)

Services
Accenture

Transport
Europcar

Awards

Plata. WINA World independent Advertising Awards, 2017. IKEA Stories para dormir. Branded Content Shortlist. Inspirational, 2016. IKEA Piso 20. Branded Content Shortlist. Inspirational, 2016. IKEA Piso 20. Special formats Shortlist. Inspirational, 2016. IKEA Piso 20. Best use of Social Media Effie Bronce. Knorr. México 2008. Silver. FIAP. 2007. Brasso “Hospital”Shorlist. FIAP. 2007. Brasso “Prison”Bronze. FIAP. 2007. Brasso “Hospital” Outdoor Shortlist. FIAP. 2007. Brasso “Prison” Outdoor Gold. Círculo Creativo México. 2007. Brasso “Prison”Gold. Círculo Creativo México. 2007. Brasso Campaign Bronze. El Sol. 2007. Brasso Campaign Silver. NYF. 2006. Pirelli “Ball”Bronze. CLIO. 2006. Pirelli “Boy”Bronze. El Sol. 2006. Pirelli Campaign Gold. FIAP. 2006. Pirelli “Ball”Bronze. FIAP.2006. Pirelli Campaign Shortlist. LIA. 2006. Pirelli “Ball”Shortlist. LIA. 2006. Pirelli “Cow”Shortlist. LIA. 2006. Pirelli “Ball”. Photo Bronze. EFFIE. 2008. Knorr Grand EFFIE. 2002. Kraft

Media types

Articles, Brand guidelines, Brochures, Corporate identity, Editorials, Magazines, Manuals, Naming, Packaging, Presentations, Print ads, Radio scripts, TV commercials, Slogans, Websites

Agencies as a freelancer

VBAT, Bittia, Creadicción, Ministerio de Educación, Cultura y Deporte, El Viaje Films

Agencies as an employee

(s.2001) JWT, Grey, Bassat Ogilvy, Good Rebels, Tango

Want to see more Spanish copywriters like Ina? Here are some suggestions:

Freelance copywriter in Spain: Ina is available today

Ina was chosen to be a part of Copywriter Collective because of glowing recommendations from clients. Since then, she has worked with us on a broad selection of both national and international projects.

Her areas of expertise include Food and drink, Beauty and Financial, although she has worked in many more sectors, and is willing and able to learn more about the area you operate in.

Alternatively, click here to see another Spanish copywriters if Ina doesn’t quite match the skillset you need for your particular project. Copywriter Collective is a boutique agency representing the best freelance copywriters around the world.

Tell us more about your project – Our agents will connect you with Ina

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