I’m a Creative Director/Copywriter with 30 years experience creating direct response copy that sells. My specialty is health supplements, alternative/natural health, skin care, and food and drink.
My mission? To create winning campaigns that meet my client’s sales and marketing goals. You can depend on me to write email campaigns that get opened, landing pages that convert and long-form sales promotions that achieve conversions and ROI.
My client list includes companies in the United States, Canada, Australia, Germany and the Netherlands. I’ve written million-dollar controls for some of the biggest names in the supplement and skin care industry. In 2007, I was awarded “Copywriter of the Year” by American Writers and Artists, Inc. (AWAI) joining the ranks of such industry leaders as Clayton Makepeace and Robert Bly.
In the world of direct response, conversions mean everything. When you hire me, you get the benefit of my decades of experience regarding what works, what doesn’t, and the best ways to boost my client’s sales. I know which buttons to push to get your target audience to act now.
I specialise in long-form copy for both direct mail and online direct response campaigns. My vast portfolio also includes landing pages, email campaigns, customer retention campaigns and sales funnels,