Hello, I’m César, a Portuguese copywriter

I live in Lisbon, Portugal.

Along my 12 years of experience in advertising as a Portuguese Copywriter, I’ve had the privilege of working with major brands, such as Audi, Hyundai, Mercedes-Benz, Volkswagen, Bayer, Johnson & Johnson, British Airways, Super Bock, FNAC and RTP (Portugal’s public service broadcasting), to name only but a few.

Having started my career at Lowe Lisbon, I’ve had different challenges throughout the years. Lowe, Strat, BBDO, DDB Lisboa, Havas (Portugal and Prague) and BBH London are some of the agencies that helped me with winning awards but, most importantly, helped me grow as a copywriter and creative. And I assure you that’s something I intend to keep doing.

Skills

César’s Copywriter Portfolio

Industries & Clients

Automotive
Audi; Hyundai; Volkswagen; Mercedes-Benz

Beauty/Cosmetics/Perfume
Johnson&Johnson

Electronics
Toshiba

Energy/Fuel
Galp

Entertainment
Casino de Tróia; Casino da Figueira

Financial
BES, BBVA, Crédito Agrícola

Food and Drink
Super Bock; Tagus; Sumol + Compal; Lipton Ice Tea; Sunquick; Nata Lisboa; Becel

Healthcare
Bayer; Bial; Jaba Recordati

Industry/Chemical
Robbialac (paint); Calgon

IT/Telecoms
Phone-ix; WTF; Moche; NOS

Leisure
Oceanário de Lisboa (Lisbon’s Oceanarium)

Luxury goods
Parker

Retail
Grupo Leya; FNAC; Intermarché/Ecomarché

Services
CTT (mail services); RTP2 (Portugal’s public service broadcasting); Império Bonança (insurance)

Transport
British Airways

Agencies as a freelancer

Bottom Line Ativism: 2013 BBDO: 2013 O Escritório: 2013 Bottom Line Ativism: 2014 DDB Lisboa: 2014 Havas Worldwide Portugal: 2014 Havas Worldwide Prague: 2014 BBH London: 2014 That’s It!: 2015 Addmore: 2015 NOSSA: 2017 PEPPER: 2017

Agencies as an employee

Lowe: 2006 – 2008 Strat: 2008 – 2013 Addiction: 2013 – 2014C+M Branding (Creative Director): 2015 – 2017KISS: 2017 – ?

Awards

2007 & 2008 – Lowe – CCP (Portuguese Creative’s Club) – 2 Golds & 7 Shortlists​ 2007 & 2009 – Lowe – ADC*E 2007 & 2009 – Mention in Yearbook 2011 – Young Lions Portugal – Silver (Press) ​2011 – Eurobest Young Creatives – Bronze

Media types

Brochures, Direct mail, Magazines, Newsletters, Naming, Packaging, Point of sale, Presentations, Print ads, Radio scripts, TV commercials, Slogans, Websites

Other Languages

English, Spanish

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Portuguese copywriter needed? César is the writer for you

So you’re looking to hire the best freelance portuguese copywriter you can find? César is one of the most experienced writers in Lisbon, with many years of experience working freelance across Portugal.

His areas of expertise include Automotive, Services and Writer, although he has worked in many more sectors, and is willing and able to learn more about the area you operate in.

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