What makes me different to other copywriters you could choose? Perhaps it is my extensive experience in a wide range of Dutch and international advertising agencies. My knowledge of everything from retail themes to radio campaigns, online activations to brand events. Or that I like to take on difficult challenges, like tackling complicated pharmaceutical clients or large service providers. Is it a combination of all three? If it’s none of these reasons, then it’s probably my enthusiasm. Even after 20-years in the business, I still have the drive to create excellent work that got me into advertising in the first place.
Arthur’s Copywriter Portfolio
Industries & Clients
Automotive
Renault, Mercedes-Benz, Jaguar, Land Rover, Kia, Fiat, Fiat Professional, Jeep, Lancia
Beauty/Cosmetics/Perfume
Head & Shoulders, Olaz, Max Factor
Electronics
Samsung, Lenco, Sony, Sony Playstation, Microsoft, Hewlett-Packard
Energy/Fuel
Total
Event organisation
RAI, Huishoudbeurs, Warner Bros, Mexx
Financial
De Financiële Raadgever, Postbank NV, Bouwfonds Hypotheken, Hypo Huis
FMCG, non food
Pampers, Philip Morris, Pritt, Ariel, Brantano, Shimano
Food and Drink
Absolut, Benecol, Coca-Cola, Bacardi Coke, McCain, Hols, Duo Penotti, Unox, Heineken, Jägermeister, Bols, DE Senseo
Government
Provincie Zeeland, Brabantse Delta
Healthcare
GlaxoWelcome, Pharmacia & Upjohn, Stivoro, McTec, Philips Healtcare
Home and Garden
Woonstore, Praxis, Formido, Gamma, Karwei
Industry/Chemical
Electrabel
IT/Telecoms
MCC, Chello
Leisure
Hiswa, KNVB, Golden Tulip, Stayokay
Luxury goods
Villeroy & Boch
Media
Cartoon Network, Peper Magazine, Telenet, Marktplaats
Property/Construction
Ibiza Hills, Seignette
Recruitment
Vedior, USG Professionals, Open Application, Monsterboard
Retail
Albert Heijn, ICI Paris XL, Gall & Gall, Kruidvat, Saturn, BelCompany. McDonald’s, Dixons
Services
Arag, DAS Rechtsbijstand, Willis Insurance, Topland, Prévision, Van Iersel & Luchtman, Group4Securicor, NS I Regus
Transport
Transavia
Agencies as a freelancer
Skilzz, Vrienden Communicatie/Fitzroy, DDB, Leads Communicatie
Agencies as an employee
Bovil DDB, TBWA, Publicis, Bridge, Saatchi & Saatchi, KSM, Industry Communications, Saatchi & Saatchi I Leo Burnett
Awards
Esprix 2000 – Postbank Penniemail, Bridge
Media types
Annual reports, Brand guidelines, Corporate identity, Editorials, Magazines
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