How to Overcome Your Fears and Start Your Own Business
Hiring a copywriterDo you dream of running your own business and waking up every day to do something you love? Maybe you'd like to make a tonne of money so you can travel the world in your private jet?Everyone has a passion for something and the foundation of…
How to Hire a Copywriter: 6 Questions to Ask
Hiring a copywriter(Or, 6 Questions Copywriters Need to Know How to Answer)
When your brand, your site, your marketing materials need development (or an overhaul), it’s not the time to trust them to your cousin’s neighbor.Anything less than messages that…
My 5 biggest writing fears revealed
Hiring a copywriterI spend a lot of time thinking about fear. My blog readers’ fears. My customers’ fears. My customers’ customers’ fears. The fears of the dude who hangs around the shops and shouts at the cement.And sometimes, just sometimes, my own…
How to write an email newsletter: Top 10 tips for writing a newsletter people open and read
Hiring a copywriterI'm often asked how to write an email newsletter. What's the secret? they ask. The main thing I’ve learnt from my time writing email newsletters is that not many people open email newsletters. Fewer still actually read them. This might be…