Hello, I’m Paul, an English copywriter

I live in Amsterdam, Netherlands

I am always looking for new and surprising ways to tell brand stories, by focusing on simple strategic creative ideas. I have worked at English, Swedish, Dutch, Chinese and other multicultural agencies. Including Saatchi & Saatchi, Lowe, TBWA, BBDO and BSUR Shanghai. I have won 45 national and international awards for creativity and effectiveness. These prizes cover commercials, radio spots, posters, print advertising, online games, websites and even packaging design. My speciality is impossible deadlines.

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HIRE PAUL

Skills

AutomotiveElectronicsFashionFinancialFood and DrinkGovernmentIT/TelecomsLeisureLuxury goodsNon ProfitRetailServicesTransport

Paul’s Copywriter Portfolio

Industries & Clients

Automotive
Mercedes-Benz, Volkswagen, Opel, Mitsubishi, Nissan, Daewoo, Mazda.

Beauty/Cosmetics/Perfume
Lactacyd Feminine Hygene, Algorithmic Perfumery.

Durable Goods
Miele, Philips, Canon.

Electronics
Philips, Canon, Apple, Samsung, AKG, Sengled, ASML, serkel, Softbank Robotics.

Energy/Fuel
Shell, Eneco, SHV Energy.

Entertainment
BBC, Royal Philharmonic Orchestra, Universal.

Event organisation
Google.

Fashion
Nike, Reebok, Footlocker, Pepe Jeans, Miss Etam, Hoya, Tommy Hilfiger, Stella McCartney, Ray-Ban, Adidas, Yuniku, Prada, Chanel, Ralph Lauren, Tiffany, Gucci, Versace, Polaroid sunglasses, Yves Saint Laurent, Oakley, Persol, Moncler, Moschino, Chloé, Emporio Armani, Bulgari, Calvin Klein, Boss, Marc Jacobs.

Financial
ING, SNS Bank, De Nederlandsche Bank, Royal Netherlands Insurance, Raiffeisen Bank, Aion.

FMCG, non food
Gillette, Sensodyne.

Food and Drink
Coca-Cola, Pepsi, Lays Crisps, Heineken, Vos Beer, Brand Beer, KP Nuts, Smirnoff, Weetabix, Flowers Bitter, Southern Comfort, Two Dogs Alcoholic Lemonade, Doritos, Mars, M&M’s, Sportlife.

Government
Conservative Party election campaign, Labour Party election campaign, D66 election campaign, UK Government Training Programme, United Arab Emirates campaign.

Healthcare
Philips, Zilveren Kruis.

Home and Garden
Wickes DIY, Praxis.

Industry/Chemical
ICI, SABIC (Saudi Basic Industries Corporation).

IT/Telecoms
KPN, VodafoneZiggo, TELE2, Telfort, Cellnet.

Leisure
British Airways Holidays, Sunweb, Curacao Tourist Board.

Luxury goods
De Beers, Sekonda, Siebel, Lucardi, Alle.

Media
The Economist, International Herald Tribune, The Sun, News of the World.

Non-Profit
Greenpeace, WNF, Peta (People for the Ethical Treatment of Animals), Ramblers Association, Plastic Soup Foundation, World Benchmarking Alliance, PlanetCare.

Recruitment
Effectory, Monster, Monsterboard, UK Government Training Scheme.

Retail
Footlocker, Miss Etam, Shell, Tesco, FloraHolland, Royal Talens.

Services
British Gas, Eneco, VTTI, CarNext, CycloMedia.

Transport
British Airways, KLM, easyJet, Air New Zealand, Eurostar, Schiphol Airport.

Other
Whiskas, Pedigree, Butcher’s, NatureBridge, VIGOR & SAGE Pet Food, EDGE Technologies (sustainable real estate), Mimaki (digital printers), Van Straaten (360 visual branding), Vibers (plastic from biodegradable elephant grass).

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Agencies as an employee

BSUR Shanghai, FHV/BBDO, Proximity, Lost Boys, frank, TBWA/Campaign Company, Garbergs, Lowe, Saatchi & Saatchi, Gold Greenlees Trott.

Awards

VIGOR & SAGE pet food: Pentawards and WINA Festival (Packaging Design)

The Economist: two Cannes Bronze Lions (Copy, Campaign)

three ADCN Nominations (Copy, Posters, Campaign), Eurobest Bronze (Campaign)

EPICA Silver and Nomination (Campaign, Posters)

Eneco: Silver and two Bronze EFFIES (Campaign and TV Commercial)

ADCN Nomination (TV Commercial)

Lays Crisps: Gold, Silver and Bronze EFFIES (Campaign, TV commercial, Print)

Sportlife: Silver for best online game at SpinAwards. MacRepair: Eurobest Nomination (Print)

The Holy Cow: Eurobest Nomination (Print Campaign)

Filmmuseum: two Nominations at ADCN (Poster Campaign and TV Campaign)

Eurobest Nomination (Poster Campaign)

Two Dogs Alcoholic Lemonade: EPICA Pro-Prize (Poster Campaign)

ADCN Silver (Poster Campaign)

Pepe Jeans: New York Festivals Nomination (TV Film)

Tooting & Mitcham United Football Club: D&AD Nomination (Copy)

Nike: Gold at British Radio Awards for best radio commercial. Creative Circle Nomination (print)

Greenpeace: Clio Silver (Best Film)

Smirnoff: three Cannes Silver Lions and Bronze Lion (Campaign & Posters)

Weetabix: Creative Circle Nomination (Posters)

D&AD Nomination (Posters)

Campaign Posters Nomination. Flowers Bitter: Creative Circle Nomination (Print)

Ramblers Association: Creative Circle Nomination (Posters)

Heineken: Eurobest Nomination (Print

British Airways: Cannes Nomination (TV Commercial)

National Newspaper Awards Nomination (Print).

Media types

Articles, Brand Guidelines, Brochures, Corporate Identity, Direct Mail, Editorials, Magazines, Newsletters, Naming, Packaging, Point of Sale, Presentations, Press Releases, Print Advertising, Radio Scripts, TV Commercials, Slogans, Voiceovers, Websites.

Agencies as a freelancer

ACHTUNG, ARA, BrandBase, Cheel, Das Buro, DDB Amsterdam, DimCoppen, Epidemie, Fallon Prague, GRRR, INDIE, Monkey Inside, O&M Dusseldorf, Rainbow Collection, SuperHeroes, TBWA/NEBOKO, Usual Suspects.

HIRE PAUL

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Searching for a copywriter in Amsterdam? That search is over

Paul is the English copywriter that clients hire when they need a writer they can trust. With a polished combination of talent, experience and dedication, Paul will ensure your brand stands out.

Paul is available for work onsite in Amsterdam or remotely for clients anywhere in the world. Whether short-term assignments, or ongoing projects. He is particularly experienced in the Media sector, but has also excelled for clients in Food and drink and Retail.

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