My job is to capture attention, raise awareness and make sales. I am an experienced copywriter with an award-winning history in marketing and the advertising industry and the author of six cookbooks.
Skilled in copywriting (Norwegian and English), ideas & concepts, brand voice consulting, transcreation, translation, corporate communications, and marketing – across all platforms. I have worked with almost any kind of product or business there is.
Automotive
Mercedes Benz, KIA, WV
Beauty/Cosmetics/Perfume
Lilleborg
Durable Goods
Stokke, Apple
Electronics
Logitech
Energy/Fuel
Hafslund
Entertainment
Oslo 2011 (Ski), Oslo 2016 (Biathlon)
Event organisation
Brandlab, Involve, Conventor
Fashion
Steen&Strom
Financial
Silver, Norcap, Lindorff, BBS/Nets, Eika
FMCG, non food
Lilleborg, Jordan
Food and Drink
Ringnes, OfM/Melk.no, REMA 1000
Government
Statens Pensjonskasse, Brønnøysundregisterne
Healthcare
Olivita, Vertikal Helse
Home and Garden
Stokke
Industry/Chemical
Jøtul
IT/Telecoms
Telenor, Tele2, Cisco, Apple
Leisure
Star Tour/RIU, Choice, Norwegian
Luxury goods
Apple (watch)
Media
Aftenposten, VG
Non-Profit
Red Cross NO, SOS Barnebyer, Kirkens Bymisjon, Kreftforeningen
Property/Construction
Waldemars Hage, OBOS, Selvaag
Retail
REMA 1000
Services
Numerous including some mentioned
Transport
Norwegian, NSB
Other
Web editor and writer for Bademiljø, ViBlie, Folkekokkene and Westerdals School of Arts. I also had my own column in ‘Mann’ Magazine for several years. Author of 6 cookbooks.
My own, GrandPlan, Oslo, Pulse, Oslo, Heads&Talses, Oslo, Attention, Oslo, Concept, Oslo, EvokedSet, Oslo, Mikasmaster, Oslo, Agendum, Oslo, Scholz & Friends, Stockholm, Reactor Retail, Oslo.
Woolward & Partners, San Francisco, SLB, Oslo, Hei!, Oslo, Z, Oslo, Tibe, Oslo.
Several gold in Norwegian competitions, in addition to silver and diplomas. Also international awards from e.g. Cannes.
Annual reports, Articles, Brand guidelines, Brochures, Corporate identity, Direct mail, Editorials, Internal communications, Magazines, Manuals, Newsletters, Naming, Packaging, Point of sale, Presentations, Press releases, Print ads, Radio scripts, TV commercials, Slogans, Speeches, Voiceover, Websites.
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Massimo – Italian copywriter – Geneva