Croatian copywriter and transcreator based in Zagreb, with experience of creating award-winning campaigns.
Goran’s Copywriter Portfolio
Industries & Clients
Automotive
Nissan, Mitsubishi, Mazda, Hyundai, Opel, Seat, Renault, Citroen, Yamaha, Suzuki, Piaggio
Beauty/Cosmetics/Perfume
Beiersdorf, Nivea, Schwarzkopf, Laurus Nobilis
Durable Goods
Kodak, Olympus
Electronics
Nashuatec, Sony, Phillips, Toshiba, Sharp
Energy/Fuel
INA, Enconet International
Entertainment
Walt Disney, HTV (Croatian TV), NOVA TV, OTV, Radio101 Zagreb
Event organisation
TBWA Zagreb, Radio101 Zagreb
Fashion
Adidas, Image Hadad
Financial
Raiffeisen Bank Austria, Hypo Bank, Volksbank, VISA, ZABA
FMCG, non food
Glaxo Smith&Kline, Belupo, Pliva
Food and Drink
Ozujsko beer, Heineken, Orangina, Schwepes, McDonalds, Balantines, Mars, Masterfood
Government
Croatian Ministry of Health, Croatian Ministry of Internal Affairs
Healthcare
Croatian Ministry of Health
Home and Garden
KIKA, Eduro, Techno Paneli
Industry/Chemical
Glaxo Smith&Kline, Henkel
IT/Telecoms
Microsoft, Croatian Telecom, VIP, Tele2, Optima Telecom
Leisure
Golf magazine
Luxury goods
Martimex parfume outlet, Jill Sander
Media
Radio101, HTV, NOVA TV,OTV, Plavi Radio, Vecernji list, Polet, Studentski list, BUG magazine
Non-Profit
Dolphin Dream Society, Mars Society, B.a.B.e. Women’s Human Rights Group
Property/Construction
HOTO villas
Recruitment
WantADschool
Retail
Kriz Village Outlet, City Centar One Outlet
Services
Grawe Insurance, Euro Herc Insurance, Croatia Insurance
Transport
Croatian Airlines, KLM, British Airways
Agencies as a freelancer
TBWA in Zagreb, McCannErickson in Zagreb, Ogilvy&Mather in Zagreb, Digitel in Zagreb, Futura DDB in Zagreb, Kult Film in Zagreb, Niansa in Zagreb, OTV Marketing in Zagreb, draft fcb in Zagreb
Agencies as an employee
Worked at Marketing Radio 101 as a Creative director, Copywriter and Producer in Zagreb from 1984 until present.
Awards
Gold medal, jumbo “Eduro Wardrobes”, OUTWARD Festival, 2009
Bronze medal, city light: “Gone with the smoke” Croatian Annual Marketing Festival FESTO, 2008
Grand-prix, radio commercial “Chorus festival”, Croatian Annual Marketing Festival FESTO, 2006
Special award, event “101 on 101”, Croatian Annual Marketing Festival FESTO, 2003
Grand-prix, radio commercial “Podovi&Paneli”, Croatian Annual Marketing Festival FESTO, 2002
SKOJ National Awards, Radio talk show: “The Naughty Kids”, 1990
SKOJ National Awards, Radio 101 (collective), 1989
Bronze medal, radio commercial, “The Radio 101 audition”, Portoroz Festival of market communications, 1989
Certificate of honour for outstanding achievement, International art competition New York, 1988
Special award, “Mazda323” commercial, Festival of market communications, 1988
Grand-prix, radio commercial “TOZ”, Festival of market communications, 1988
Annual award, the best radio serial, “The Blentons”, VG Radio, 1987
Media types
Articles, Brand guidelines, Direct mail, Internal communications, Manuals, Packaging, Point of sale, Press releases, Print ads, Radio scripts, TV commercials, Speeches, Websites
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