Ninja & pirate. Sort of. But: I won’t silently eliminate your rival because he coughed during your tea ceremony, and I won’t sail with 40 syphilitic men to loot 20 barrels of Caribbean rum and gunpowder. But I will bring you either the discipline or the chaos — whichever you need — to cut through your scattered thinking with a single stroke or conquer uncharted markets.
The arsenal: 16 years from copywriter to creative director at Leo Burnett Budapest, Greenroom, Mito, Republic Group and Intren; one published book; and award-winning work across Hungarian and international stages — including a CMA Grand Prix for Budapest Bank’s “Coming Home from Africa”.
What it actually looks like: concept development from single campaign ideas to long-term creative platforms, creative strategy from brief to big idea, strategy workshops, independent pitching (solo or with a team), presentation design and delivery, TV and radio scriptwriting, key visual concepts, headlines, slogans and copy, case study and award-entry writing, and creative direction with team leadership. Particular interest in purpose-driven and socially relevant work.
