During my ten years long career as a creative, I’ve worked for almost all the industries you can think of, and produced all kind of media. I’ve shot TVCs, I once made a video game, countless radio spots, I’ve grown grass on walls to promote urban gardening and I wrote the texts for all that. Every line, everybody copy, every presentation to the client.
Recently I’ve worked in Germany for four years and for Volkswagen. This account allowed me to think globally and comprehend the mechanisms involved in worldwide campaigns, but also, as I did a lot of transcreation for the french market, it made me realise that even for such a big company as Volkswagen, the tiniest effort needs to be as thorough as the biggest ones for the whole thing to run smoothly. It made me even more careful of every detail.
I hope to work for a client that needs that kind of approach, finding new exciting ideas and then comprehend the work it needs to be well executed.