Hello, I’m Matteo, Italian copywriter

I live in Toronto, Canada.

I started working as a copywriter in Milan in 2007. Since then I have been working at Leo Burnett, Young&Rubicam and CasiraghiGreco&. I gained experience as a Copywriter in Canada on national and international accounts, developing award-winning campaigns and contributing to new business. As a Toronto copywriter, I have full expertise on both traditional and non-conventional media and I am capable of creative and strategic thinking.

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Other Languages

English

Industries & Clients

Automotive
Kia Motors, Pirelli

Durable Goods
Indesit, Hotpoint Ariston, Samsung

Electronics
Samsung, Black Bean Games

Energy/Fuel
Illumia Energia

Financial
Ing Direct, Extrabanca, Banca Sistema, Genialloyd

FMCG, non food
Procter&Gamble Femcare, Colgate

Food and Drink
Diageo, Barilla, Kellogg’s

Home and Garden
Indesit, Hotpoint Ariston

IT/Telecoms
Telecom Italia, Vodafone

Leisure
Blackbean Games, Azonzo Travel, Lastminute.com

Non-Profit
Caritas

Property/Construction
Novecento Real Estate, Pirelli Re

Retail
Numero Uno Harley Davidson Dealer

Services
Azonzo Travel, Genialloyd

Agencies as a freelancer

Ambito 5 – 2006

Agencies as an employee

Leo Burnett – 2007
Young&Rubicam – 2010
CasiraghiGreco& – 2012

Media types

Annual reports, Brand guidelines, Corporate identity, Editorials, Magazines

Awards

2009, represented Italy at the Eurobest Young Creative Competition 2010, Leo Burnett, Ing Direct “Human Billboards” : London International Awards (gold), Epica Awards (silver), Eurobest Advertising Festival (shortlist). 2011, Young&Rubicam, Armani Samsung Galaxy S:Art Directors Club of Europe (nomination) Italian Art Directors Club (bronze, shortlist) Luerzer’s Archive “ad of the week”2012, Young&Rubicam, Azonzo Travel: Eurobest Advertising Festival (shortlist)

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