I’m Makana, a copywriter based between Paris and Brussels. For more than a decade, I’ve designed and helped to implement campaigns for some of Europe’s biggest brands (like Coca Cola, Sanofi, ABInBev, Essity, Diageo), government institutions (the Council of Europe, EPP Group, and the European Commission), and industry groups representing the packaging, food & drink, technology, spirits, brands, and brewing industries. From creative concepts and messaging frameworks to sharp taglines, compelling ads, and assets that drive engagement, I’ve helped a wide array of clients engage with the people they want to reach. Get in touch if you want to collaborate.
Industries & Clients
Pharmaceutical: UCB, Essity, Pfizer, MCM Vaccine (Sanofi & Merck), Affordable Medicines Europe, Influenza Hub
Food and drink: Diageo, Coca Cola, AbInBev
Government/politics: DG SANTE, ETINED (Council of Europe), European Travel Commission (European Commission), ERASMO (EU Agency for the Space Programme), EPP Group
Agriculture: Syngenta, SESVanderHave
Real estate: Montea
Industry groups: The European Federation of Corrugated Board Manufacturers, the World Business Council for Sustainable Development, European Brands Association, FoodDrinkEurope, Europe Snacks, ePure, CropLife Europe, SpiritsEurope, Brewers of Europe
Technology: Luxoft, Blacknut, Samotics, Seaters, iO Digital