Hello, I’m Lixaida, an American copywriter

I live in Los Angeles, USA

Award-winning ECD // Adweek’s Creative 100 // Bilingual Spanish-English…. I’m a creative problem solver that just ended up in advertising. My thrill comes from solving the puzzle. The business challenge. Not chasing the awards. That said, I’ve been lucky enough to win Cannes, Communication Arts, One Show, D&AD, Webby’s, Promax, Clio, etc..etc..etc. Besides being passionate about innovative work (that actually works and affects culture), I enjoy the beautiful mess that is mentoring creative teams. Not because I’m a good human and want to do good. But because it makes ME feel good. So it’s a totally selfish thing.

During my 20-plus years, I’ve worked for clients such as Jack In The Box, QDOBA, IMAX, Netflix, Univision, DoorDash, Raiders, Coca-Cola, Heineken, Johnnie Walker, Smirnoff, Kraft, Ford, Cadbury, Walgreens, Shell, AT&T, Pfizer, Conagra Foods, Gatorade, Pepsi, Nestlé, and Unilever.

On a side note, I also play a mean tambourine and know how to search for bombs and drugs at airports …..and on cruises. Just in case that is something you might need help with. Also an experienced CPG copywriter

Lixaida, American Copywriter, Copywriter Collective
HIRE LIXAIDA

Skills

Brand contentContent MarketingCopywritingDigital marketing

Lixaida’s Copywriter Portfolio

Industries & Clients

Automotive
Ford

Energy/Fuel
Shell

Entertainment
Netflix, IMAX, Univision

Financial
Popular Bank of Puerto Rico, Santander Bank

Food and Drink
Doordash, Jack in the Box, Cheetos, Jack Links, Pepsi, Gatorade, Cadbury, Nestle, Unilever, Kraft, Heineken, Burger King, Jr. Spindrift, Conagra Foods, Coca-Cola Freestyle, Chambord.

Government
Financial Department of Puerto Rico, Political Campaign for Governor of PR

Healthcare
Pfizer, Walgreens

Industry/Chemical
Shell

IT/Telecoms
AT&T

Non-profit
Susan G. Komen, Amnesty

Property/Construction
Above Construction Group

Retail
Walgreens, JC Penney, Pueblo Supermarket Services: Triple S Health, Auto and Home Insurance, Medicare

Tourism
LA Tourism, Puerto Rico Tourism

Agencies as a freelancer

Superette (Doordash internal agency), Vocabulary, Colle, McVoy, The Actionist, ATTN, Subnation

Agencies as an employee

Motive: A Project WorldWide Agency, David&Goliath, The Many, Gallegos United, JWT

Awards

CANNES
ADWEEK’S CREATIVE 100
LIA
D&AD
ONE SHOW
NY FESTIVAL
CLIO
EFFIES
WEBBYS
SHORTYS
PROMAX
FIAP
EL SOL

Media types

B2B communications
Brand/Corporate identity
Brand guidelines
Brand names
Digital Media
Direct mail
Packaging/Product Description
Presentations
Print/Post Ads
Sales/Corporate Brochures
Social Media
Slogans
TV/ Video Scripts
Websites

HIRE LIXAIDA

“There are people who mail it in. Those who choose the easy way out. And are unfunny in doing so. This is not Lixaida. She brings out the best in people and their ideas. She is one of the most multi-faceted leaders I’ve had the pleasure of watching. She’s a great strategist. A great creative. And a great person to have in your corner.”

“Lixaida was a Group Creative Director with The Many when I worked with her. She was, and still is the best agency collaborator I’ve ever worked with. In our time working together she went above and beyond her role, leaning into the challenges we presented her, activating multiple team teams and creating an excitement within her agency, making my account the in demand project. She ensured creative output met deadlines, inspired her team, and acted as a trusted partner in agency briefings and strategy sessions. Her leadership in campaign production and proactive approach in presenting ideas made her an invaluable asset. Her ideas brought the strategy to life in new and interesting ways that delivered on the KPIs and our brand promise. The work was a true high point of the brand’s output during her tenure. Highly respected by managers and peers, Lixaida is a collaborative force who pushes for excellence. I would absolutely work with her again and highly recommend her for any job, project or role. Lixaida is a rare talent who should not be missed. And I am really proud to still call her a friend.”

“In Lixaida you can find someone who seamlessly blends leadership, creativity and strategic thinking. Consistently turning challenges into opportunities. But above all, a great human being!”

“I wish Lix was still with us now, and you weren’t reading this. As an agency founder, I have very high expectations and put an enormous amount of responsibility on our leaders. She is a fantastic creative. Before she pushes the work, she pushes the strategy. She pushes to find the right answer – without ego. She won us numerous clients and awards doing just that. And most importantly – she’s a wonderful person to work alongside. Always sharp, always optimistic, always driven – whether that’s 2PM or 2AM. Damn, I really wish she was still with us!!”

“Working with Lixaida as a partner and collaborator was an absolute joy. She’s super talented, has a deep understanding of what it takes to be successful and consistently brings the joy, optimism, and levity necessary to survive the day to day grind of our crazy business”

“Lixaida; where creativity meets boundless imagination. A visionary freelancer at heart, Lix’s creative prowess and badassness for big ideas transform concepts into captivating and elegant realities. With a dash of fun and a sprinkle of ingenuity here and there, she doesn’t just think outside the box; she redefines it”

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Searching for a copywriter in Los Angeles? That search is over

Lixaida is the American copywriter that clients hire when they need a writer they can trust. With a polished combination of talent, experience and dedication, Lixaida will ensure your brand stands out.

Lixaida is available for work onsite in Los Angeles or remotely for clients anywhere in the world. Whether short-term assignments, or ongoing projects. She is particularly experienced in the Food and Drink sector, but has also excelled for clients in Entertainment and Financial.

Need more options? Visit this landing page USA copywriters to browse other Los Angeles copywriters with different skillsets. If you don’t find the perfect match, contact one of our agents and we will search our extensive database to find the writer who’s right for you.

Tell us more about your project – Our agents will connect you with Lixaida

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