I’ve been a Senior Creative Copywriter for 15 years, cutting my teeth for another 5 before that here in Dublin. You name it, I’ve come up with the ideas, then written the copy required to bring those ideas to life. From social posts to TV commercials, from brand guidelines to websites, from 5-word straplines to 2,000-word brochures.
It’s been a real A-Z, all the way from Audi to Zurich, stopping off with campaigns and copy for Jameson, Microsoft, McDonald’s, O2 and PlayStation along the way. As comfortable in B2B as I am with consumer campaigns, if your brief is right, the idea will follow and the words will flow.
