Hello, I’m Gav, an English Copywriter

I live in Scotland, UK.

I’m a Copywriter & Creative Director

The lyrical lover.
The textual tornado.
The endline energiser.
The legendary lexicographer.
The epitome of wordsmithery…
Yes it’s me, Gav. Hello.
I’m a multi award-winning Copywriter and Creative Director.
Having written and directed music promos for artists including Paul McCartney and Snow Patrol, I moved into advertising, working at some of the best regarded creative and digital agencies in the world. Shops like Wieden+Kennedy, Karmarama, Digitas and Agency Republic.
Equally comfortable with brand naming, tone of voice, scriptwriting and advertising copywriting across a myriad of media, I love playing with language and crafting memorable brand communications that cut through the clutter.

Skills

Gav’s Copywriter Portfolio

Industries & Clients

Automotive
Mercedes-Benz, Honda, Nissan, Smart Car

Beauty
L’Oreal, Nivea, Lynx (Unilever), Impulse (Unilever), Charlie (Revlon)

Energy/Fuel
Npower, People’s Energy, BP

Entertainment
PlayStation, Electronic Arts

Fashion
French Connection, UGG, Nike, Adidas

Financial
Goldman Sachs, Standard Life, Accordance VAT, ShareIn

Food and Drink
The Glenlivet, Isle of Raasay Distillery, Edinburgh Gin, Highland Park, Rowse Honey, Glayva, Naked Malt, Albert Bartlett, Danone, Babybel, Graze, Pot Noodle, McCain Foods, Green & Black’s Chocolate, Baxters, Smirnoff, Bailey’s, Jose Cuervo, Gordon’s Gin, Quality Meat Scotland, John Smith’s, McQueen’s Dairies

Government
UK Government, NHS, HMRC, The Environment Agency, Royal Navy, Royal Marines

Home and Garden
Velux

IT/Telecoms
Microsoft, O2, Nokia, Skype

Leisure
Art Farm, Poptop

Luxury goods
Sotheby’s

Marketing
The Drum

Media
BBC Radio 1, BBC Radio 4, BBC THREE, music videos for multiple labels

Non-Profit
Unicef, Shelter, Make Poverty History / Comic Relief, Scottish Seabird Centre

Property/Construction
UpMyStreet

Recruitment:
Denholm Associates

Retail
Boots

Tourism</strong
Loveholidays.com, Lastminute.com, Kuoni, Sheraton Hotels, Parkdean Resorts, Macdonald Hotels & Resorts, Premier Inn, Visit Northumberland, Radisson Hotels

Transport
Edinburgh Airport, First Bus, Stagecoach

Awards

11 D&AD Awards 11 Cannes Lions 3 One Show Awards 10 Webby Awards
11 Lovie Awards 11 Creative Circle Honours 3 Eurobest Awards 1 BAFTA Nomination

Discipline(s)

English copywriter
Conceptual copywriter
Art director

Agencies as a freelancer

adam&eve (latterly adam&eveDDB)
Karmarama
TBWALondon
TBWAGGT
The Liberty Guild
Leith Agency
The Writer
Cravens
Drummond Central
Bright Signals
Guy & Co
Made Brave
Daughter Studio
Mustoe Merriman Levy

Agencies as an employee

World Headquarters
DigitasLBi (latterly Digitas)
Lost Boys
Wieden + Kennedy London
Agency Republic (latterly Critical Mass)
Glue London (latterly Isobar)
Circus Communications

Media types

Brand/Corporate identity
Brand guidelines
Brand names
Brand Campaigns
Digital Media
Direct mail
Internal Communications
Packaging/Product Description
Presentations
Print/Post Ads
Product Launches
Social Media
Slogans
Tone of Voice
TV/ Video Scripts
Websites

You were tougher on me than my personal trainer

World HQ’s ability to quickly absorb themselves in the brand and produce the highest quality work in a timely manner is second to none. Creative ideas come in abundance and projects are always approached in a pragmatic way that puts your objectives first.

World HQ are amongst the best creative agencies I’ve worked with. They listened to our brief and delivered fully against it. I would not hesitate to recommend them.

This is genius

Want to see more UK copywriters like Gav? Here are some suggestions:

Reliable English copywriters like Gav are hard to find in Scotland. And when you do find one, you don’t tell anyone about them, because everyone will want to use them and they won’t have time for you. So let’s keep this between us.

Gav is available for work onsite in Scotland or online for clients anywhere in the world. For fast-paced short projects or long slog, long-term contracts. He is particularly experienced in industries like Automotive and FMCG, but can also turn their hand to any media type in any sector.

If you still want more options, visit this page English copywriters to see copywriters with a similar profile to Gav.

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